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  1. #1
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    Best way to monetize 404 Errors

    We are generating thousands of 404 's a day. WHat is the best way to monetized that?

    Thanks,

    profezor

  2. #2
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    Re: Best way to monetize 404 Errors

    Put up an htaccess redirect to the index page with your affiliate programs there, or possibly forward to a different website in the same general category.

    Technically an actual 404 error page is the recommended and correct process and a link to a different poge there. That is the proper and courteous way to do it. From there they may next go to a new page after being notified of the error. The first method may get more traffic and is the quick and dirty way to do it but is considered non-courteous by some webmasters.

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    Re: Best way to monetize 404 Errors

    Quote Originally Posted by trader
    Put up an htaccess redirect to the index page with your affiliate programs there, or possibly forward to a different website in the same general category.

    It is an image Hosting site, so when a "bad" image is deleted you get the error. Right is says that the image u seek has been deleted. Would you keep that and then in a second or 2 send them to the affiliate link/site? Or just send them there dirfectly?

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    Re: Best way to monetize 404 Errors

    I have an idea, which could generate about $0.02 per 404 visitor...depending on how many you have this could be a few dollars per day, PM me if you want more info

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    Re: Best way to monetize 404 Errors

    i have set this up for mine. which are only a few aday..

    http://readersheds.co.uk/somemissingpageorsomething

    good luck with your 404s

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    Re: Best way to monetize 404 Errors

    unclewilco,

    That's a nice idea. We have also been thinking of some ways to profit from 404. But, I believe that the best and courteous way is to tell visitors that the page they are looking for is no longer found or has been moved. Then they can be provided with links to the main site. It is also good if you put in a short description of your company in there. Put your logo if you want (brand awareness).

    Or you can tell visitors to contact you and you will try your best to assist them in finding what they need. This will be an opportunity for proactive marketing later.


  7. #7
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    Re: Best way to monetize 404 Errors

    Quote Originally Posted by unclewilco
    i have set this up for mine. which are only a few aday..

    http://readersheds.co.uk/somemissingpageorsomething

    good luck with your 404s

    Good idea, but please check the rules for Adsense, I think google would not be happy.

    profezor

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    Re: Best way to monetize 404 Errors

    Quote Originally Posted by profezor
    Good idea, but please check the rules for Adsense, I think google would not be happy.

    profezor
    cheers, i will reread!

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    Re: Best way to monetize 404 Errors

    Quote Originally Posted by profezor
    Good idea, but please check the rules for Adsense, I think google would not be happy. profezor
    Exactly what do you feel is wrong with his method as far as G is concerned? Please explain so we all understand what you mean.

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    Re: Best way to monetize 404 Errors

    I thought I was clear, but . . .

    It is my undertanding that you cannot use adsense in error pages.

    If that is not true, that opens many possibilities.

    "Ad Placement
    Up to three ad units may be displayed on each Web site page, but no ad unit shall contain any advertisement in common with any other ad unit. Serving two or more identical ads on a single page constitutes double-serving, which Google does not support.
    A maximum of two Google AdSense for search boxes may be placed on a page.
    No Google ad may be placed on any non-content-based pages. This includes error, login, registration, "thank you" or welcome pages.
    No Google ad or Google search box may be displayed on any domain parking websites, pop-ups, pop-unders, or in any email.
    No Google ad may be placed on pages published specifically for the purpose of showing ads, whether or not the page content is relevant.
    Elements on a page must not obscure any portion of the ads, and the ad colors must be such that any ad elements, including text and URL, are visible.
    Clicks on Google ads must not result in a new browser window being launched."

    Ok, here is the Rules straight from G. It specfically says NO error pages.

    Was a good idea though.
    Last edited by profezor; 02-20-2005 at 12:30 PM.

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    Re: Best way to monetize 404 Errors

    htaccess forward is not an error page, the place you forward is legit page and google can then serve appropriate content

    google wants content pages basically, how they get there, well there are no real rules, unless Google has strictly said 404 traffic can't be forwarded to real content

    someone was going to such a site for specific content, as long as you forward them to a similar themed site, I don't see any big deal, it clears up your error log, who cares what some geek said about 404 from non commercial days, you got to pay the BW bills right, you don't have a free server do you?

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    Re: Best way to monetize 404 Errors

    I agree with goddess, though there are points that may be discussed.

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    Re: Best way to monetize 404 Errors

    I defer to experts. I was just trying to prevent someone from getting hurt.

    profezor

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    Re: Best way to monetize 404 Errors

    Quote Originally Posted by profezor
    We are generating thousands of 404 's a day. WHat is the best way to monetized that?

    Thanks,

    profezor
    profezor,

    I have something that is converting great for free hosts on 404 traffic. If you're still interested please let me know.

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