Luckylotto.com help me brainstorm please!

[overture]

Thanks in advance for reading this:

I have owned Luckylotto.com for a few years now and have recently tried a new approach developing it as a content site with news and information portal. I have added tons of custom content and started the lengthy SEO process.

Now that my unique visitors and page views have spiked I am looking for ways to monetize the site. I have looked into the Mylotto.com program but have not tried adsense, YPN, adbrite or any of the other options (ebooks maybe)? I dont want to clutter the site with too much crap, but would like to start monetizing my efforts.

Any advice would be greatly appreciated.

Regards,

JD

[NamePlayer]

Please don't take what I am going to ask abrasively, but with a name like LuckyLotto.com I think you would want to focus on more on gambling and the lotto's. I checked out the site and, it looks good. You've got some good ideas with the number generator. I'd try and add a system that sends astrology luck day alerts by email to reg users, then build from there. People will get news from a news site, maybe gambling news or more lotto news and stats reasearch. What kind of numbers does the site get?

[overture]

Its close to impossible to monetize NA traffic in the gaming business with the lack of consistent non 7995 providers. So my focus was to try and do a mix of debt consolidation and credit card offers, since anyone stupid enough to consistently play the lottery will naturally have a higher tendency to have poor finances.

The list idea would be a good start, i would ideally like to have a robust list to fire out offers to.

[MAllie]

So my focus was to try and do a mix of debt consolidation and credit card offers, since anyone stupid enough to consistently play the lottery will naturally have a higher tendency to have poor finances.

First of all, what this says is that only stupid people will be coming to your website.

Then, it's a bit like a site promoting fast-food or fantastic cream cakes making money from diet ads. I must say I don't think that visitors would swallow that very comfortably.

Why not just make it a normal gambling site? At least that's honest. And I wouldn't bother with displaying the Gamblers' Anonymous number.