yes I saw the date, I had not seen this article posted on the boards and believe it is interesting so thought I would post.maybe I missed previous post.
This article is a good example of industry specific generic domain value and it’s far reaching implications in drawing a significant portion of the advertising dollars away from search engines by the use of direct navigation.
Each unique industry is fast realizing the most effective use of the internet in promoting their services and products is through direct navigation using industry specific domain names.
Elysium is definitely driving their business plan forward.
Auditors.com Acquired by Elysium (Reuters) 
Linear Mode
