Google announces adsense addon - Adlinks!

[Adam Dicker]

Ad Links by Google: another way to earn revenue

AdSense is introducing a new ad format – with a twist! 'Ad
Links' present a new form of text-based advertising for your
pages. Simply place the Ad Links code on your web pages, and,
using the same algorithm that we use to target Google ads to
your pages, we'll populate your Ad Links units with contextually
relevant topic titles. When a user clicks any of these topics,
we'll bring them to a page with related ads.

The result? Your users can more effectively find ads in which
they're interested, and you can potentially increase your
clickthrough rates and earnings. You can view an example of an
Ad Links unit on our Ad Formats page
(www.google.com/adsense/adformats).

To find out how to implement Ad Links units on your pages,
please visit the AdSense Support center at
https://www.google.com/support/adsen...c.py?topic=294.
Please note that we're currently limiting Ad Links units to
one unit per page.

New Payment Options: Electronic Funds Transfer, local
currencies, and secure delivery

We're excited to introduce local currency payments for
publishers in 43 countries. You can now choose to have your
earnings converted from US dollars at the time of payment, and
benefit from reduced bank charges and shorter clearing times.
You can sign up from the Payment Details section of your new My
Account tab, or visit the AdSense Support center for
step-by-step instructions at
https://www.google.com/support/adsen...y?answer=15921.

Plus, whether you're receiving your check in US dollars or in
your local currency, you can make sure it arrives quickly and
safely with our new Secured Express Delivery option. The
Payments section of the AdSense Support center has all the
details.

Now in beta: Electronic Funds Transfer

As part of our effort to improve the payment process, we've also
been testing Electronic Funds Transfer (EFT), and we're ready to
open this beta test to publishers in 15 countries! EFT directly
deposits your AdSense earnings into your bank account, in your
local currency, to greatly speed up and simplify the payment
process. Because this feature is still in beta, there may be
some issues that we haven't discovered - please read the
important information in the AdSense Support center before
signing up
(https://www.google.com/support/adsen...y?answer=15918).

We're testing new ad formats

We're also beginning tests of a mixed ad unit, to include both
Google ads and Ad Links. This is a small-scale test that we'll
be running on less than 2% of all AdSense page views on a random
basis, so you may or may not see these combined ad units on your
standard ad formats. We'd like to hear your feedback about these
ad units, so if you see one on your page or on another page, let
us know what you think. This test will take place for a limited
time only, and you will be paid for all ad clicks that occur as
part of this test.

Questions?

If you'd like more information about any of these new features,
or about existing features, please visit the AdSense Support
center at www.google.com/support/adsense. You'll find quick
start guides, searchable FAQs, and a variety of technical
support resources. You can also use the contact form to send
your question to our team of AdSense specialists.

Thank you for continuing to be an important part of the AdSense
program.

Sincerely,

The Google AdSense Team

[Restecpa]

I just noticed it. Sounds interesting, however that "Ad links by Google" title above them is a bit too intrusive IMO..

[David G]

I have already used the new AdLinks in a few sites. Easy to implement and kind of cool in that they are so well targeted and also take up such a small space so you can insert it anywhere in your page.

Some may not know this but supply and demand issues with Adsense which causes ongoing downward pressure on EPC and Income may be worsened with AdLinks. The reason is now you can have as many as 5 adsense units running on a page, i.e. 3 regular ad units with as many as 5 ads each, 1 new adlink box with up to 5 ads inside each leading to a screen full of ads, and 1 search box. That's a lot of ad inventory pressure on EPC pricing.