WSJ Article - Page 2 - DNForum - Domain Sales, Domain Forum, Domain Appraisals, Domain Registrars

**RareIQ** · 05-01-2006, 09:47 PM

How do they optimize the site like that in Sedo?
such as flashgames.com & www.emule-porject.net ?

**mole** · 05-02-2006, 12:00 AM

It's amazing how people can consciously hold 150,000 domains with 98% of them bad spelling?

1 acdditinggames.com ns2.shotab.com
2 actressarchive.com ns2.shotab.com
3 addcitinggames.com ns2.shotab.com
4 addctinggames.com ns2.shotab.com
5 adddictinggames.com ns2.shotab.com
6 addicinggames.com ns2.shotab.com
7 addicitnggames.com ns2.shotab.com
8 addicivegamez.com ns2.shotab.com
9 addictiggames.com ns2.shotab.com
10 addictingaames.com ns2.shotab.com
11 addictinggamee.com ns2.shotab.com
12 addictinggams.com ns2.shotab.com
13 addictinggmaes.com ns2.shotab.com
14 addictinggmes.com ns2.shotab.com
15 addictiveblackjack.net ns2.shotab.com
16 addictivecasino.net ns2.shotab.com
17 addictivegames.net ns2.shotab.com
18 addictivepoker.net ns2.shotab.com
19 addictiveroulette.net ns2.shotab.com
20 addictnggames.com ns2.shotab.com
21 additingblackjack.net ns2.shotab.com
22 additingcasino.net ns2.shotab.com
23 additinggames.com ns2.shotab.com
24 additingpoker.net ns2.shotab.com
25 additingroulette.net ns2.shotab.com
26 additracinggames.net ns2.shotab.com
27 addixtinggames.com ns2.shotab.com
28 affiliateseeks.com ns2.shotab.com
29 affiliateview.com ns2.shotab.com
30 amarujal.com ns2.shotab.com
31 amarujjala.com ns2.shotab.com
32 amefaqs.com ns2.shotab.com
33 amewinners.com ns2.shotab.com
34 annajat.com ns2.shotab.com
35 aslyrics.com ns2.shotab.com
36 aumsworld.com ns2.shotab.com
37 azlyrics.net ns2.shotab.com
38 azlyricz.com ns2.shotab.com
39 bahamascope.com ns2.shotab.com
40 bestmsnnames.com ns2.shotab.com
41 betandtravel.com ns2.shotab.com
42 bombaystores.com ns2.shotab.com
43 buddyprofiel.com ns2.shotab.com
44 cabinfevervacation.com ns2.shotab.com
45 cameraevidence.com ns2.shotab.com
46 capitalhilblue.com ns2.shotab.com
47 careerandtraining.com ns2.shotab.com
48 ceatplanet.com ns2.shotab.com
49 chate.com ns2.shotab.com
50 chavscum.net ns2.shotab.com
51 cheatheavean.com ns2.shotab.com
52 cheatlanet.com ns2.shotab.com
53 cheatplaney.com ns2.shotab.com
54 cheatpplanet.com ns2.shotab.com
55 checkmyflight.com ns2.shotab.com
56 chityofchicago.org ns2.shotab.com
57 corseworkbank.com ns2.shotab.com
58 coversite.net ns2.shotab.com
59 currencyhedgefund.com ns2.shotab.com
60 dapslyric.com ns2.shotab.com
61 daralliance.com ns2.shotab.com
62 dawhares.com ns2.shotab.com
63 dirverguide.com ns2.shotab.com
64 dounload.com ns2.shotab.com
65 dowmload.com ns2.shotab.com
66 dowmloads.com ns2.shotab.com
67 dragraceonline.net ns2.shotab.com
68 dragracersonline.net ns2.shotab.com
69 drivergiude.com ns2.shotab.com
70 ebaumaworld.com ns2.shotab.com
71 ebaumsworlds.com ns2.shotab.com
72 elcaht.com ns2.shotab.com
73 elitehiphop.com ns2.shotab.com
74 emul.com ns2.shotab.com
75 extremedm.com ns2.shotab.com
76 fastestpipe.com ns2.shotab.com
77 filmcar.com ns2.shotab.com
78 flalottrey.com ns2.shotab.com
79 flalottry.com ns2.shotab.com
80 flamingfont.com ns2.shotab.com
81 flamingtest.com ns2.shotab.com
82 flashgames.com ns2.shotab.com
83 fmprc.com ns2.shotab.com
84 foodnetwok.com ns2.shotab.com
85 foodntwork.com ns2.shotab.com
86 fourstarscasino.com ns2.shotab.com
87 freslots.com ns2.shotab.com
88 funbrian.com ns2.shotab.com
89 funnnyjunk.com ns2.shotab.com
90 funnyjunks.com ns2.shotab.com
91 funyjunk.com ns2.shotab.com
92 gamedownloadonline.com ns2.shotab.com
93 gamefacqs.com ns2.shotab.com
94 gamesblitz.com ns2.shotab.com
95 gamesdownloadonline.com ns2.shotab.com
96 gamewinner.com ns2.shotab.com
97 gammewinners.com ns2.shotab.com
98 gamrfaqs.com ns2.shotab.com
99 gamrival.com ns2.shotab.com
100 ganefaqs.com ns2.shotab.com
101 gentinghighland.com ns2.shotab.com
102 getgvtmoney.com ns2.shotab.com
103 ggcinternetsecurity.com ns2.shotab.com
104 gogaia.com ns2.shotab.com
105 gunboud.com ns2.shotab.com
106 gunbround.net ns2.shotab.com
107 hahonline.net ns2.shotab.com
108 helpusale.com ns2.shotab.com
109 homestarrunners.com ns2.shotab.com
110 homstarrunner.com ns2.shotab.com
111 hotcorses.com ns2.shotab.com
112 hotcouses.com ns2.shotab.com
113 illionislottery.com ns2.shotab.com
114 illlinoislottery.com ns2.shotab.com
115 imaagetown.com ns2.shotab.com
116 imagehack.us ns2.shotab.com
117 imagetow.com ns2.shotab.com
118 imagetowm.com ns2.shotab.com
119 imagetowns.com ns2.shotab.com
120 imaginativetraveller.com ns2.shotab.com
121 imagwtown.com ns2.shotab.com
122 ipetz.com ns2.shotab.com
123 islandbikini.net ns2.shotab.com
124 ityourturn.com ns2.shotab.com
125 juegosplaystation.com ns2.shotab.com
126 jugarjuego.com ns2.shotab.com
127 kingofchaos.com ns2.shotab.com
128 kreditcardz.com ns2.shotab.com
129 lagunabeachcity.org ns2.shotab.com
130 limedtoo.com ns2.shotab.com
131 looplylove.com ns2.shotab.com
132 mandmneedfulthings.com ns2.shotab.com
133 manoramaoline.com ns2.shotab.com
134 martsgamehouse.com ns2.shotab.com
135 martsgameshouse.com ns2.shotab.com
136 martygamehouse.com ns2.shotab.com
137 martygameshouse.com ns2.shotab.com
138 martysadventuretravel.com ns2.shotab.com
139 martysbankhouse.com ns2.shotab.com
140 martyscasinogames.com ns2.shotab.com
141 martysflighthouse.com ns2.shotab.com
142 martysgamecheats.com ns2.shotab.com
143 martysgamehouse.com ns2.shotab.com
144 martysgameshouse.com ns2.shotab.com
145 martysgamhouse.com ns2.shotab.com
146 martysloanhouse.com ns2.shotab.com
147 martysonlinegames.com ns2.shotab.com
148 martystravelhouse.com ns2.shotab.com
149 mediavida.net ns2.shotab.com
150 mobiphon.com ns2.shotab.com
151 mosforge.com ns2.shotab.com
152 netrxsale.com ns2.shotab.com
153 newgroundgames.com ns2.shotab.com
154 newgroundsgames.com ns2.shotab.com
155 newsground.com ns2.shotab.com
156 nlais.com ns2.shotab.com
157 nowthatmusic.com ns2.shotab.com
158 ostopia.com ns2.shotab.com
159 pamperedpetsupplies.com ns2.shotab.com
160 parnham.org ns2.shotab.com
161 passionsup.com ns2.shotab.com
162 phantongames.net ns2.shotab.com
163 phatfrums.com ns2.shotab.com
164 phatomgames.net ns2.shotab.com
165 pictuertrail.com ns2.shotab.com
166 podmining.com ns2.shotab.com
167 policeforyou.com ns2.shotab.com
168 policewouldyou.com ns2.shotab.com
169 postoken.com ns2.shotab.com
170 postopica.com ns2.shotab.com
171 psotoken.com ns2.shotab.com
172 raaaga.com ns2.shotab.com
173 realror.com ns2.shotab.com
174 rxlodge.com ns2.shotab.com
175 shotab.com ns2.shotab.com
176 smoothtravelling.com ns2.shotab.com
177 sondclick.com ns2.shotab.com
178 structuredsettlementannuity.info ns2.shotab.com
179 suntabanta.com ns2.shotab.com
180 tealtor.com ns2.shotab.com
181 thecountrydoor.com ns2.shotab.com
182 theearlynovember.com ns2.shotab.com
183 themudslides.com ns2.shotab.com
184 thepolicecouldyou.com ns2.shotab.com
185 tivia.com ns2.shotab.com
186 topsuvs.com ns2.shotab.com
187 truyentranh.net ns2.shotab.com
188 tsbreak.com ns2.shotab.com
189 ultamatearcade.com ns2.shotab.com
190 unitedcounty.com ns2.shotab.com
191 wincostumize.com ns2.shotab.com
192 wwwaddictinggames.com ns2.shotab.com
193 xboxcodes.com ns2.shotab.com
194 yazahraa.net ns2.shotab.com
195 yellowcardmusic.com

**March2005** · 05-02-2006, 01:02 AM

quote from the article:
"But most parked domains don't generate enough traffic to show up at the top of search-engine rankings."

I was thinking that top results are generally based on incoming links, not traffic.

It is also interesting how words get twisted over time. These days, all "hackers" are criminals, and all domain name investors are "cybersquatters".

**Whois-Search** · 05-02-2006, 07:30 PM

why does he start the article with flashgames.com do you know him John ?

**touchring** · 05-02-2006, 11:12 PM

How does flashgames.com earn 150k a year with an Alexa of just 275,489? It also doesn't appear on the first page of Google and Yahoo searches of flashgames.

**trader** · 05-03-2006, 12:01 AM

When John say's it makes 150k I assume he means from PPC since the site ads look like they could be a program like Overture or Adsense Premium Publisher ads and it primarily looks like a good PPC website design. However, the numbers make no sense at all.

The article say's 240,000 visitors a month go to flashgames.com. I assume that is uniques. John say's it earns $150,000 yr on its ads, or $12,500-mo.

Game sites typically get low CTR, according to long term stats I have access to a very good PPC designed page who's main focus is clicks (as is flashgames) gets roughly a 2.5% CTR. Game sites also typically get very low PPC values of about .05c a click.

If my math is correct (always could be wrong), that means if 2.5% of 240,000visitors/mo click the site gets about 6,000 clicks a month and earns approx $300 a month ($3,600/yr) from PPC at .05c ppc, a huge disparity vs $150,000 yr, or $12,500/mo.

This all makes zero sense. Something is seriously incorrect or weird here. Do you agree with my logic and math, or is it flawed somehow?

**mole** · 05-03-2006, 12:42 AM

Quote:

Originally Posted by trader

This all makes zero sense. Something is seriously incorrect or weird here. Do you agree with my logic and math, or is it flawed somehow?

Yes, you forgot to factor in click fraud, which raises your 2.5% click estimate to 30%+. :devil_smile:

It is just too easy to hire illegal workers in their thousands to click, click, click millions of time, and the good thing is that it will not be detected if you play the timings and IPs well. Let alone click bots.

It is just too tempting for anyone, big or small, to resist. The PPC model is critically flawed.

**richrf** · 05-03-2006, 01:01 AM

Quote:

Originally Posted by trader

Game sites typically get low CTR, according to long term stats I have access to a very good PPC designed page who's main focus is clicks (as is flashgames) gets roughly a 2.5% CTR. Game sites also typically get very low PPC values of about .05c a click.

It does seem high based upon my experience with links.com. I would estimate that he would be getting somewhere around $4000/mo if the 240000 visitors was correct. But I really have no idea what revenue share percentage I am getting, so even my figures can be easily off a bit.

Rich

**gogeorge** · 05-03-2006, 01:34 AM

Now talk radio is quoting from the Wall Street Journal article.

So another ten million people have heard about this.

**touchring** · 05-03-2006, 06:02 AM

I've got a generic games download site with about 35-40% CTR, so if they are getting 35% CTR, then 240,000 translates to 84000 clicks, and each click must fetch $0.14 to earn 12.5K a mth, which is on the high side, but not impossible. But firstly, do you think the site gets 8000 unique visitors a day? That website has been a parking page for at least the past few years.

**mole** · 05-03-2006, 09:49 AM

Quote:

Originally Posted by touchring

But firstly, do you think the site gets 8000 unique visitors a day? That website has been a parking page for at least the past few years.

Whether those 8000 unique visitors are bots or humans, nobody is telling, so you need to be careful what you read in the land of the blind.

**xnx** · 05-03-2006, 01:35 PM

Mole do you just constantly criticize PPC because you have no traffic names? I agree there is click fraud but there is plenty of legit PPC revenue too and if you read DN JOurnal the article from Dan Warner Ithink that details what the future of PPC will be (Not going away) But rather using a metric where by thesame advertiser willing to pay $1 a click may pay you 30% of that dollar and Me 80% based on a formula of how well the domain matches to the advertisers AD.

**trader** · 05-03-2006, 02:00 PM

Quote:

Originally Posted by xnx

Mole do you just constantly criticize PPC because you have no traffic names?

hmmm.....have often thought that may be the case too as Mole has been overly critical of PPC as far back as I recall, and that was several yrs at least.

P.S. Perhaps Mole is envious because of reading that some experts predict ppc could go as high as 100X yrly income.

**Poker** · 05-03-2006, 03:05 PM

maybe he just wants you to abandon your ppc names so that he can scoop up some bargains

**mole** · 05-05-2006, 12:53 PM

Quote:

Originally Posted by xnx

Mole do you just constantly criticize PPC because you have no traffic names?

Define traffic, xnx. Don't tell me you are naive to the programming tricks of the trade, I don't buy this in this day and age of enlightenment, thank god for fools shenanigans.

I happen to be on the side of the advertiser, good or bad. Domain fraudsters who profit from fools can only give the industry a bad name, since it is clearly proven that actual conversion rates from certain platforms like parked domains is abysmal. Let alone the tremendous fraud opportunities inherent in the PPC model.

You don't have to have a "traffic" name, whatever that is, to earn thousands of dollars on each domain. You just have to know how to play the system.

Quote:

Originally Posted by trader

P.S. Perhaps Mole is envious because of reading that some experts predict ppc could go as high as 100X yrly income.

With fraud, you can easily make that 1000x

**plato1** · 05-13-2006, 05:22 AM

Was it really that easy. I dont think so.

How many variations for www.flashgames.com are there that not only sound the same and/or seem similar....but that even dont look the same but still promote a games "idea". I am sure a lot of tech work went into this that we dont hear about

I bet this is not the whole story and yes some people are just going to be lucky. If you have millions to invest to play with domains, ok, but I dont think it is going to be anything like pay day all round.

Maybe it encourages investment in domains names...or maybe it just enourages people to buy rubbish. This could be a bit of a bubble (bursting) scenario