Afternic Decides To Remove Adult & Gambling Domains From Web Site

[azmojo]

ORLANDO, FL -- 11/10/2006 - After extensive consideration, we have decided to no longer accept domain names that promote hate, sex, obscenity or self-destructive behavior, such as substance abuse, violence and gambling. The sole rationale behind our decision is to make Afternic a more comfortable site for mainstream domain name shoppers, especially small business owners. We recognize that taking a leadership role on this issue may have a negative financial impact on our business in the near term. Nonetheless, we believe strongly that it's the right thing long-term decision for our industry and Afternic.

In the next few days, we will de-list these kinds of domain names currently posted on our site. Members who own such names will receive a letter from us informing them which names will no longer be listed. We hope that they, and others, will understand that we have no interest in censorship and that we fully support First Amendment rights to freedom of speech and expression. And, there is certainly no lack of other Internet sites where such names are welcomed.

The Internet, much like the early days of television, is still a new frontier. We believe it is up to the industry leaders-and we include Afternic here-to step up and determine what constitutes professional standards and practices. We take this action in the interest of socially responsible corporate behavior and hope that it leads to further healthy industry dialog and discussion on the topic.

We greatly appreciate your business and support of Afternic, and will continue to endeavor to earn your confidence and trust.

About Afternic.com

A leading domain-name exchange based in Orlando, Fla., Afternic.com is the most recognized name in the secondary domain name industry. The company boasts an extensive exchange network, where partner domain name registrars refer buyers of aftermarket domains and earn commissions from Afternic. Afternic provides a "one-stop shop" where consumers can buy secondary domains in a secure, anonymous environment. Some of the industry's leading registrars-including Register.com, eNom.com and Eurodns.com -- are Afternic partners. The company has experienced triple-digit annual growth since its acquisition in 2002 from Register.com.

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Make Afternic a "more comfortable site for mainstream domain name shoppers, especially small business owners" Are they serious? The adult names were always sensored, you couldn't see them unless you clicked on them. I always thought this was annoying.

I seriously don't see how this makes any sense. I can see that they might want to restrict these from being placed on the front page... but removing them entirely is a huge mistake, IMO.

Afternic is now doomed.