Google believes that online content in local languages is just growing. The search engine is planning to take a drastic move — let users generate their content (like Wikipedia does) to enable it to offer relevant local information to mobile users in their language.
Research shows that users are more likely to make purchases when the Web site is in their native language and they spend more time on it too, according to C-DAC.
While C-DAC and W3C work on localisation, other companies feel interim solutions may still be able to offer villagers an economic proposition. Infosys is planning to start local language applications. The company has started pilots for simpler user interfaces too.
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