Adsense tips for newbies......

[Dnforumadmin]

Here are a few tips on improving adsense for the newbies on the forum that are trying to learn about making money on adsense and what works and what doesn't.

Hope it helps: d

AdSense Tip #1: Find your keywords

Before serving ads on a web page, check its keyword density. A free and advanced tool for finding the most prominent keywords in a page can be found here: SEO Density Analyzer. Copy the most important keywords to a text file ([web page name]-adsense-keywords.txt).

AdSense Tip #2: Improve your keywords

Get keyword suggestions from Overture Search Inventoryand from Google AdWords Sandbox. Get new keywords that can help you improve your ad relevance. Enter the keywords from [web page name]-adsense-keywords.txt and save the suggestions to [web page name]-adsense-suggestions.txt.

AdSense Tip #3: Keep your website focused on a theme

Use the keyword suggestions to enhance your web pages and to build theme-based content. And also try to get your keywords into the anchor text of your incoming links as much as possible. Don't forget that Google AdSense is keyword-targeted advertising: Google AdSense bases its advert topics on your websites content, this means that content-rich websites of a popular topic should attract a large amount of ads.

AdSense Tip #4: Write a new page every day

One of the best tips is to add a new page to your web site every day. The more content you have, the more visitors you will get. Put an Adsense unit on each and every content page of your site. But where? You will find more about that from the next AdSense tips.

AdSense Tip #5: Choose the right AdSense format

Wider formats are successful because the ads are compact, easy to read and are complementary to the content. The top three AdSense formats are:
1. 336x280 large rectangle
2. 300x250 medium rectangle
3. 160x600 wide skyscraper

Another successful format is the 468x15 horizontal ad links, that can be placed under your navigation bar.

AdSense Tip #6: Color tips

When creating your Google AdSense ads it is recommended to use the color scheme and style of your website so that the ads blend in well. Ads without background color and borders perfom better than ads within borders with background color.

Create a custom AdSense palette:
• border color = background color of your web site
• background color = background color of your web site
• link color = blue, color of your links
• url color = black, #999999
• text color = black, #333333, color of your main content
You can also rotate your color palette: select multiple color palettes that blend with your site to create variety.


AdSense Tip #7: Position tips

Visitors tend to look at the big headlines to see if your page is worth reading. If you get them interested, they will read the text and look for your navigation links.

Place the AdSense ads in a prominent place around the top/left part of your page or under your headlines, where your visitors are most likely to look at.

If you have an article page with a long body of text, the bottom of that article is a good place for AdSense ads because your visitors read the text and then they want more resources.


AdSense Tip #8: Increase the number of ads

If you have a lot of text on a page, use multiple AdSense units. You can use up to three AdSense units on a page, two AdSense search boxes and one unit of ad links.

Link units allow the user to refine what they're interested in. So if they may not be interested in specific ads on your page, they might be interested in a particular topic, and by clicking on a link unit and a link in the link unit, they'll be able to specify that they're interested in that specific topic and get a lot more options and variety on the ads that might appear.

AdSense for Search allows visitors to search Google.com or your sites (up to 3 domains). You earn money whenever they click on the ads that come up on the search results. If you click the Open search results in a new browser window checkbox in the AdSense for Search settings, you won't lose your visitors.


AdSense Tip #9: Preview Google ads

You can find out what ads will be served by Google AdSense if you install Google AdSense Preview Tool, a very simple tool available only for Internet Explorer 6.0. Click to advertiser sites without generating invalid clicks, and easily add their URLs to your URL filter list. Because AdSense uses geo-targeting, Google serves different ads for other countries. Instead of faking your IP or travelling abroad to test your ads, use this AdSense tool to see what ads see your visitors from France, Germany or other countries.

It's possible there are no Google AdSense adverts available for your webpage. Hide Public Service Ads, using alternate colors or images. Make sure you include the image in a simple html file as a link (use target="_top"). The image size should be the same as the dimension of AdSense units. In the alternate url box, enter the absolute url of the html file.


AdSense Tip #10: What not to do

• Don't click your own ads
• Don't ask others to click on your Google ads
• Don't manually change AdSense code
• Don't place Google ads on sites that include prohibited content (e.g.: adult sites)
• Don't employ cloaking, hidden text or farm links
• Don't use AdSense ads on the same page with similar ads (e.g.: Yahoo Publisher Network)

AdSense Tip #11: Show images above or next to your ads

Placing images above AdSense ads is not necessarily prohibited by program policies. However, depending on the method of implementation this could be considered encouraging users to click on ads. So you should include a border line between the ads and the images. Don't show specific products in your images, in order not to mislead the visitors. Just use generic images that will increase the visibility of your ads.

AdSense Tip #12: Use section targeting

Use section targeting to emphasize some content in your page. On your site, place this code where you want to emphasize.
google_ad_section_start
Content you want to emphasize.
google_ad_section_end

If you want some content to be ignored, use
google_ad_section_start(weight=ignore)

AdSense Tip #13: Alternate the colors of your ads

AdSense allows you to have up to 4 color variations for each variable for which you can specify color. You should do that if you put AdSense ads on pages that receive many impressions from the same visitors (for example forums) to reduce ad blindness. For example:

google_color_border = ["628098","628098","000000","000000"];
google_color_link = ["000000","BBB90C","BBB90C","628098"];
google_color_url = ["000000","628098","000000","000000"];
google_color_text = ["628098","628098","000000","000000"];

Great for overcoming ad blindness.

AdSense Tip #14: Your Google ads should be visible

Make sure your text ads are visible to the surfers in all screen formats. If you put the ads in a table give sufficient breathing room, i.e. proper cell padding and cell spacing to make the ads stand out from the rest of your content.

AdSense Tip #15: Use AdSense channels

You can categorize the content of your website into channels and then track your performance. This way you can experiment with different types of ads and see which is performing the best. Instead of buying an AdSense tracker, you can enter the most important pages in your site and see how they are doing. Create up to 200 channels for AdSense.

Of course for more in depth reading you can always visit the official google adsense tips page:
Official Google Adsense Tips

I really hope this helps the newbies, if not, then I hope it makes for good reading.
Anyhow, if anyone has further questions, don't be afraid to ask 'cause that's what we are here for.

Thanks
Sue

[2Cunning]

great guide cheers

[screamfine]

Good basic tips. Good job!

[denny007]

AdSense Tip #12: Use section targeting
Use section targeting to emphasize some content in your page. On your site, place this code where you want to emphasize.
Content you want to emphasize.
If you want some content to be ignored, use

This seems to be unfinished...?

[khuldun]

Great tutorial though, ill definately be taking some notes from here!

[Dnforumadmin]

Thanks Denny! :-D

AdSense Tip #12: Use section targeting
Use section targeting to emphasize some content in your page. On your site, place this code where you want to emphasize.
Content you want to emphasize.
If you want some content to be ignored, use

This seems to be unfinished...?

[JEsports]

Can you use section targetting such as this with YPN? Whats the code?

Thanks!

"AdSense Tip #12: Use section targeting

Use section targeting to emphasize some content in your page. On your site, place this code where you want to emphasize.
google_ad_section_start
Content you want to emphasize.
google_ad_section_end

If you want some content to be ignored, use
google_ad_section_start(weight=ignore)"

[Dnforumadmin]

Hey JE,

Not as of yet you cant. Google came out with this as a form of competition to YPN, but as soon as YPN comes out with this I will let you all know.

Can you use section targetting such as this with YPN? Whats the code?

Thanks!

"AdSense Tip #12: Use section targeting

Use section targeting to emphasize some content in your page. On your site, place this code where you want to emphasize.
google_ad_section_start
Content you want to emphasize.
google_ad_section_end

If you want some content to be ignored, use
google_ad_section_start(weight=ignore)"

[JEsports]

Ahh ok ... Thanks for the helpful info Sue

[DropDepot]

Great info thanks

[joeny]

Yes I agree, those are some great tips for newbies!

Thanks Cs

[GSA]

great info indeed!

Thanks

[PeterMan]

AdSense Tip #10: What not to do
• Don't manually change AdSense code

Is this against the Google TOS? I usually just manually change the link colors and such instead of generating the ads over again, is this wrong? Will this affect my account at all?

Thanks!

[Dnforumadmin]

Googles TOS:

AdSense Support > Technical Guide > Implementing the AdSense for Content Code

"Can I alter the AdSense ad code?"
Our program policies do not permit the modification of the AdSense code.

For altering colors, technically this is what you're supposed to do:

Log into adsense, locate my template, make the color change, regenerate the code, copy it to my html.

-Susan

Is this against the Google TOS? I usually just manually change the link colors and such instead of generating the ads over again, is this wrong? Will this affect my account at all?

Thanks!

[PeterMan]

Thanks for the info susan, I will make sure that I do it that way from now on...

[Prosperous]

Is this against the Google TOS? I usually just manually change the link colors and such instead of generating the ads over again, is this wrong? Will this affect my account at all?Thanks!

IMHO you should have no problem doing so. AdSense means 'don't make up your own code', i.e. don't make code that you would normally not be able to generate when logged into your AdSense account. Still, if you are uncomfortable manually changing the colors 'and such' then of course you best don't, but log into your AdSense account instead and do it there.

[darwinstudios]

Thanks for the info! As a newbie in this arena, I found those tips extremely helpful.

[Dnforumadmin]

My pleasure, feel free to ask any questions you may have.

-Susan

Thanks for the info! As a newbie in this arena, I found those tips extremely helpful.

[Chromakey]

Great guide, has helped me out.

[thewindmaster]

Thanks for the guide. Very helpful.