Lots of google hits but no ads?

[burgerman]

Should I register a one-word generic domain that has a lot of google hits but has no advertising on the right side of the google page? I have one word in mind that has 175 million hits on google but no ads on the right side of the search page.

[biggedon]

usually no, and especially if it's not a .com

[fab]

I would say definitely yes if it's a .com, and probably yes for some other TLD's, however, you should definitely find out the reason for lack of ads; and see if potentially similar words have ads.

[BELLC1]

There are tons of words with high search engine counts that never get any traffic because, quite frankly, no one is searching for it or advertising with it.

I own a couple local geo names which get high Google and a little traffic, but since the businesses here don't use Adsense or similar, revenue is truly minimal since there are so few relevant advertisers.

[burgerman]

Thanks for all the answers guys.

I have just one more question. So in most cases, a word with a lot of google hits but no ads on the right side isn't the best choice for a domain...for parked pages, right? What if I developed a site myself using this one-word domain and had Adsense on my page? Could this be profitable then? I think I might be a bit confused on this subject. Any help would be appreciated.

Thanks again

[fab]

Here is an example -
highland park - 9,720,000 http://www.google.co.il/search?hl=iw...d+park&spell=1
I am showing no ads, but the name is definitely worth a lot. It can be developed to get lots of ads as well.