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Old 07-04-2008, 11:11 AM   #1 (permalink)
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LearnGuitar dot-com

This is the "Learn" name for what is by far the #1 most popular instrument in the world.. Estibot has a valuation appraisal of $120,000 and 70 advertisers for LearnGuitar Dotcom.

"Learn Guitar" is one of the most popular search terms for the word "learn".. "Learn Spanish" is #1 , "Learn English" is #2, and "Learn Guitar" is not far behind of the top 5.

With the advent of the ever popular "Guitar Hero" video game series , I see huge possibilities with this one as more and more people are wanting to learn Real guitar.. Here is a link with GuitarInstructor dot com stating how many more people have started learning guitar lately (You can read it down lower in the article). Their very nice site just launched 6 months ago-

http://www.austin360.com/music/conte...sicheroes.html

http://news.harmony-central.com/Newp...uctor.com.html

Moreover, LearnGuitar (.) net is a fully developed site with a major music outfit running it. According to compete, the .net received almost 4000 unique visitors for the month of April , and the .net received 9000 unique US visitors in February. This is according to compete

Also, abcLearnGuitar (.) com, according to compete, received 14,000 uniques for the month of December ((christmas season when people have more time off I suppose), and over 5000 uniques for the month of April.

They also have a forum on their site with over 5000 members.

Furthermore, LearnAndMasterGuitar (.) com received about 27,000 unique US visitors for the month of December, and about 10,000 visitors for April.. Again, it looks like for every such guitar learning site, they all had big spikes in December and January, so it must be the increased time off people have to learn guitar.

LearnClassicalGuitar dot com has averaged about 6000 to 7000 visitors per month over the past year, with a high of over 10,000 visitors for this past March.

Here is yet another of the many websites ( and publications) that have the "Learn" and Guitar" term as the main component of their name (business model , publication)- these guys have sold over 70,000 courses here-

http://www.learnguitar.uk.com/

And there are more websites that carry the wording of "Learn"and "Guitar" that have guitar learning courses.

What are your opinions on it?
I would also appreciate any ideas or suggestions as far as development is concerned. As always, your opinions and suggestions are appreciated.

Best,
AQ

Last edited by Acquisition; 07-04-2008 at 03:31 PM..
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Old 07-04-2008, 04:29 PM   #2 (permalink)
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Personally, I've always had problems monetizing guitar and guitar related traffic with both PPC and affiliate advertising.

But as a guitar player I do like the name.
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Old 07-04-2008, 04:57 PM   #3 (permalink)
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Mastering Music Through Online Instruction:

http://www.sfgate.com/cgi-bin/articl...type=printable

"With 3.3 million electric and acoustic guitars sold this year -- nearly three times the number just 10 years ago -- the guitar is the best-selling instrument in the United States. (The growing interest in the guitar no doubt helps explain the wild popularity of a much-noted video on YouTube.com featuring a young Taiwanese guitarist playing an exceedingly difficult rock arrangement of Pachelbel's Canon.)"

------------------------------------------------------------------------------------------

'Guitar Hero' changes music industry

http://www.austin360.com/music/conte...sicheroes.html

In December, music publisher Hal Leonard Corp. launched a Web site called GuitarInstructor.com. It calls the site "the next step for 'Guitar Hero' fanatics." The company is also publishing song books featuring tracks from each game and is offering tablatures (musical notation for guitars) and videos showing how to play those songs on its Web site at 99 cents and $1.99, respectively.

Jeff Schroedl, vice president of product development for Hal Leonard, says the site is benefiting from the renewed interest in playing music that the games have generated.

There's so many more people exposed to guitar playing through the games," Schroedl said, "Between the song book and the Web site, we're trying to tap into that as best we can."

He says, however, that shredding to "Run to the Hills" in the expert mode of "Rock Band" won't make you a real guitar hero. "There's not an obvious segue between the two other than the fact that the songs are popular and that if they're hearing the guitar parts of the game, they're more apt to want to learn the songs on guitar."

Although Schroedl says interest in guitar playing has grown fastest, lessons for other instruments are also benefiting from the wave of music games. The market is strong," he said."More people are wanting to play music."

Online learning exists for many instruments -- notably electronic keyboards, which interface well with computers and the Internet -- but nowhere does it appear more prevalent than with the guitar.

Dave Sebree, owner of the Austin School of Music, said he had 190 new students sign up for lessons in January and February, "It's crazy," he said, "we can't keep up with them all."

Looks like quite a good growing market to me.

Last edited by Acquisition; 07-05-2008 at 12:35 AM..
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Old 07-07-2008, 12:34 AM   #4 (permalink)
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any other opinions on this one?

I think this name is a prime candidate for leasing to one of the big-wig guitar companies (or learning courses). I lease some dotcom's out at $x,xxx per month on multi-year contracts. This is a good way to get good revenue on a name while keeping it. Whats best is the company SEO's the name, markets it, which increases traffic on the name- gaining value for the name at the end of the lease. It's a Win-Win-Win situation.

I also think developing a site such as this one can be very beneficial, and profitable- ( This is very nice, and this site gets high HIGH traffic by the way)

http://www.guitarschool.net/

And this one is VERY VERY nice too- this site was recently launched just a few months ago:

www.GuitarInstructor.com

And of course the many MANY guitar learning schools such as this one, for lease. Here's just a couple of the hundreds of them

www.GuitarWorkshop.com

http://www.mi.edu/majors/guitar/1.aspx

http://www.nycguitarschool.com/

etc etc etc.....

The possibilities are endless in my opinion.. You can augment this name into many other practical uses. Not only to learn electric guitar and acoustic guitar, but to learn Bass guitar as well.. Also linking to guitars and amplifiers (and accessories) for sale can be an added money maker. Adding some good forums for users etc.. There's A LOT of possibilities with such a name for development... Leasing though, is still a good option (I think) when approaching companies properly.
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Old 07-07-2008, 12:46 AM   #5 (permalink)
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$25k - $30k
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Old 07-07-2008, 02:26 AM   #6 (permalink)
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I think it's an awesome name! There should be legitimate end-user interest. 50k+. Best of luck!
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Old 07-09-2008, 11:24 AM   #7 (permalink)
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Thanks everyone for your opinions. Best of luck to all of you.
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Old 07-09-2008, 05:18 PM   #8 (permalink)
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Very valuable, but I feel the Acro appraisal a bit inflated for a 2-word name.

I would ask for 6-12K, but might get more from end users.
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