a major cpc term in any major city

forget what you see at adwords estimator

legal term cpc terms are 5 x's what google shows

the business model is

geo.murderattorneys.net

a local attorney will pay THOUSANDS per month to use it as long as you can

a. stick it on page one for their city on a map or organic
b. use it to get discounted ppc on
c. have content that gets responses

I do all three a, b and c

LOL

murder attorneys start in 20K a case range and often get 50K to 100K

and when it's a celebrity like OJ

it's MILLIONS

if you gonna own a plural .net it may as well be one that google has a long list of buyers for in every city

cha ching