It is definately a great 'hack'. It is short and easily memorable, obviously has a huge potential for branding in many different market niches. The number of hacks being sold is increasing, it does take work though, you have to find a forward thinking end-user, preferably in a swamped market (the end-user might use the domain or simply hold it to prevent a competitor from using it).
From my experience and knowledge this could sell to an end-user at $xx,xxx range, perhaps high end if your negotiating skills are up to it or lower if not!
Definately a top notch hack.






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