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Thread: Godaddy ruining the domain business

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    Godaddy ruining the domain business

    I have been paying fees to GD for 10 years and what do they do with the domain name leadership that they have (and my $)? Blow it on meaningless commercials! Are they doing this on purpose? What a waste! I understand the Super Bowl. All companies get carried away. But the economy is trying to get traction and this could mark a new era. Great time to talk about a serious investment in something more stable then the stock market.. What do they do? Just saw one today with a cop chick trying to give that Dana Patrick girl a lap dance.. WHAT!! If every Joe Schmo on Main Street bought 5 web domains, Godaddy could be the next Google imo.. Why not run a real business add? It's like teenages are running marketing... Sex sells but not like this..
    Had to rant.. I feel better now..


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    The next generation of domainers (and anything else for that matter) are the teenagers of today.

    .


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    Quote Originally Posted by ordersomething View Post
    The next generation of domainers (and anything else for that matter) are the teenagers of today.

    .
    Good point.

    Also remember that once every Joe Schmo finds out he or she can have their email address me[at]joe-schmo.com instead of their joe_schmo3828921[at]yahoo.com, they can also get quite a few sales.


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    Quote Originally Posted by mspin View Post
    I have been paying fees to GD for 10 years and what do they do with the domain name leadership that they have (and my $)? Blow it on meaningless commercials! Are they doing this on purpose? What a waste! I understand the Super Bowl. All companies get carried away. But the economy is trying to get traction and this could mark a new era. Great time to talk about a serious investment in something more stable then the stock market.. What do they do? Just saw one today with a cop chick trying to give that Dana Patrick girl a lap dance.. WHAT!! If every Joe Schmo on Main Street bought 5 web domains, Godaddy could be the next Google imo.. Why not run a real business add? It's like teenages are running marketing... Sex sells but not like this..
    Had to rant.. I feel better now..
    They do this because if they started talking about domains and investments people wouldn't pay attention largely because the majority of people don't even know what a domain is. I guess they figure if they can get people (males 18-40 is already their main demographic) to go there thats better than just confusing people.


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    That was fine when they first got popular but how many more 18-40 year old males will they get from the same commercials that have nothing to do with domain names. Where is the opportunity? Pick up a few more teenagers spending their allowance or get the female professionals, housewives and their friends. “Domain parties” would replace the old “Tupperware parties”.


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    good point, a simple add with some past testimonials how joe smoe regged pizza.com (or other examples) for 10.00 dollars and sold it for millions would attract many more people


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    I agree, mspin...

    This is old marketing - out of time & out of touch, today, imo...


    I think they'd be better off - in today's market psychology - to tap into the idea of 'opportunity'....This is the social networking era....Everyone is on Facebook, Twitter, YouTube....Everyone now knows how to be online, and, connect on the internet.....Everyone now sees they can be seen & heard - ie they ARE someone - and, can be more....Its not 'internet 1998', anymore...

    ...Get right up front...tell 'em what a domain is...Show 'em how easy it is to own a domain at GoDaddy - and, tell 'em how they can make money with an easy WYSIWYG website at GoDaddy etc etc


    To use all that cash to brand GD, with an irrelevant message, and, as a dated, trivial, lap dancing yawwwn, is madness, and lousy marketing, imo.

    (my rant over, too..)

    .
    Last edited by DTalk; 10-05-2009 at 10:10 PM.


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    At least they run commercials. GoDaddy for all the bad has brought domains to the masses. Without those GoDaddy commercials over the years there would not be nearly as many domains registered today.

    Even people who are not really aware of what a domain name is have heard of GoDaddy.

    I am still waiting to see any commercials from any of the other major registrars...

    Brad
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    Quote Originally Posted by bmugford View Post
    At least they run commercials. GoDaddy for all the bad has brought domains to the masses. Without those GoDaddy commercials over the years there would not be nearly as many domains registered today.

    Even people who are not really aware of what a domain name is have heard of GoDaddy.

    I am still waiting to see any commercials from any of the other major registrars...

    Brad
    Agreed!
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