I registered a domain a few weeks ago and parked it. I run a search today and it shows up ranked 2nd on Google results page 1. I run an alternate search related to the subject and it is listed at the bottom of page 1. The domain itself has only gotten 3 hits. And it is a long domain name.

I noticed that some of the link ads are from citibank, blackberry, tmobile, consumer reports, sonystyle, verizon, gps manufacturing companies and some israeli network carrier companies.

Has anyone had this happen before? Should I develop it? I'd like to keep the position or move to number 1 if possible. The 1st listing is the wikipedia page that defines the subject. What would you do?