How to find End Users for your domains!

[24HourDomainer]

Since November 2008, I have worked from home selling domain names full time. How do I do it?

Registering domain names for registration fee is still profitable. 2 months ago, I registered 100 .com’s related to Dentist.

Example, ELMONTEDENTISTRY.COM

It cost me $8 US dollars to register the domain name for 1 year. That gives me one year to sell the domain name for a profit.

In this project, I focused on AmericanStates and MajorCities that dentist operate, I bulk searched 500 names and 100 of them came back available for registration.

STATE + Dentistry = Domain Name

It’s also wise to register:

Dentistry + STATE = Domain Name

Example:

ELMONTEDENTISTRY.COM
DENTISTRYELMONTE.COM

Both combinations were available. If I only register one version, then my investment is high risk! By registering both versions, I have control!

So now that you have registered and invested your money into a fresh registered .com, how do you find a buyer?

Simple! Google is your best friend in finding buyers / end users.

Let’s use ELMONTEDENTISTRY.COM as an example.

My first step will be to paste the keywords in my domain name into Google Search Field:

EL MONTE DENTISTRY

Try it for yourself.

Goolge will list 174,000 search results. That’s a lot of pages!

What do you look for in the 174,000 search results?

Well, first thing you want to look for is not the organic search results!

You want to look and search through “Local business results” if any.

Why? Because, 99.98% of the Local Business listed under “EL MONTE DENTISTRY” are marketing to EL MONTE District!

Under the Local Business Results, 78% of the time – each Dentist has their own website listed and when you click on the link it will direct you to their website.

Open each Link and find their contact page. If they don’t have an email, look for their fax #.

Write a simple email and inform them, that you are the owner of ELMONTEDENTISTRY.COM and that you have decided to sell your domain name for $350 US.

Why $350 and not $500-1000? Simple, keep your price low and you will sell more! End Users in today’s market are much harder to convince to make an investment then they were in 2007.

Remember, keep it simple in your email or fax.

Here’s an example:
--------------------------------------------------------------------------------

To Whom It May Concern,

I have decided to sell my domain.
ELMONTEDENTISTRY.COM
Price: $350 US

Domain is transferable to your ownership with in minutes at “registrar” for free.

Please let me know, if you are interested.

Cheers



Never include your name, until the buyer emails you back for more info. Never use your email account that is associated with the domain name! Until they request more info.

Why? Simple, your spamming their email account and if they are angry, they can file a complaint against your email account and have your domain name suspended or deleted.

I’m not promoting SPAM or suggesting you to SPAM. No one including myself like SPAM.

As a Domainer, you have no choice but to use the Email System to find End Users. It’s the best tool in getting quick replies from them.

Out of 5,000 emails I send out in the last several months. I have had one complaint and they kindly asked for me not to contact them again.

End Users are not smart online investors, they register awful combinations of letters or words in their domain names. In most cases they combine their first name and last name + 1-2 words.
If they were smart, then me and you as a Domainer would not be in business!

Once you finish with the local business listings. You now want to go down the Organic Search results and email each company who is indexed in the top 10 pages. Not top 10 search results, but the top 10 pages.

Your 3rd search list is Sponsored ADS, sponsored ads are not free or have anything to do with organic search results. End Users pay to be listed in the sponsored listing, they pay by the click. Since they are paying to be listed, that means they got a budget for online marketing. 50% of my sales were successful cause I contacted the End Users who were listed under the Sponsored ADS. Each sponsored ad contains their web address. Since they are paying by the click, don’t click on it. Just find the domain name they are using and visit their site in a new browser.

The steps mentioned above will help you find end users using Google, Bing, Yahoo.

What happens if none of the contacts email you back? 2,3,4 weeks goes by and no response.

Don’t erase the send out emails. Keep them in file and re-use them in 3-4 months. Trust me it works! If they are unhappy about your emails, they will ask you to remove them from your email list.

Bulk email everyone. Don’t send out 1 by 1 emails. When End Users see that more then one email is listed in the email header, they are more likely to reply back quicker to buy the domain!

Don’t just email them back 3-4 months later with the same price, reduce the price. Go from $350 US to $200 US. Remember, you have 1 year lease on a domain name. Work your way down to $10 if you have too. Not every domain you email will sell.

Good luck!

[biggedon]

Hi


first, i'd like to say that your article format is written well.

though after reading, questions just pop out.

hope you don't mind indulging me

from these quotes below:

Under the Local Business Results, 78% of the time – each Dentist has their own website listed and when you click on the link it will direct you to their website.

if each dentist already has their "own" website, then why do they need or why would they want to buy your domain?

End Users are not smart online investors, they register awful combinations of letters or words in their domain names. In most cases they combine their first name and last name + 1-2 words.
If they were smart, then me and you as a Domainer would not be in business!

this quote above, assumes that end-users are online investors, when in fact most are already sucessful businesses that have taken or are ready to take their biz online.

they are not domain speculators and the domains they register, obviously suited there purpose, if it's already online when you solicit them.

to give impression that they are not smart, because they don't think like domainers is very presumptious, when in fact they are much smarter than we/us, in their own respective professions or businesses.

"Out of 5,000 emails I send out in the last several months"

how many of these emails have led to an actual domain sale?


also, for clarity, in this quote:

50% of my sales were successful cause I contacted the End Users who were listed under the Sponsored ADS.

so out of 5000 emails, how many led to a sale, and does "50%" of that number, represent the sales to those who were listed under Sponsored Ads program?

you also mention retaining the lists of previously "emailed potentials".

Keep them in file and re-use them in 3-4 months. Trust me it works! If they are unhappy about your emails, they will ask you to remove them from your email list.

does this mean or imply that you are emailing those who did not reply or respond, every 3 to 4 months?

Don’t just email them back 3-4 months later with the same price, reduce the price. Go from $350 US to $200 US. Remember, you have 1 year lease on a domain name. Work your way down to $10 if you have too. Not every domain you email will sell.

so does this answer my question above?

are you basically spamming them with price drops as well, even if and when they don't respond?

seems like same sales tactic used here by some members, who post in "Fixed Priced" section, then drop the Buy It Now Prices every other day until priced at reg fee.

here's a question, what if they don't request that you stop or ask to be removed from your list?



i'm also wondering why you don't want to use your own name.

you give a reason, but the reason seems contrary to the objective...which is selling domain names, while it "appears" that you're openly showing how to send spam.

Never include your name, until the buyer emails you back for more info. Never use your email account that is associated with the domain name! Until they request more info.

Why? Simple, your spamming their email account and if they are angry, they can file a complaint against your email account and have your domain name suspended or deleted.

i have received hundreds of solicitations to purchase domain names and i can tell you from experience, that each and every email that "does not" have a person's full name in the content of the email....gets trashed and blocked.

including all emails with openings like "To whom it may concern:"

if you can't take the time and do enough research to find out "who or whom" you are sending email to, then imo you're wasting my time.

though not using your real name or email associated with the domain won't protect you, as they could file a complaint against the owner of the domain names which is being offered for sale in the emails.


overall, i think you have illustrated "how to find end-users", but i don't really see how you convince or convey a real need or desire for any of them to purchase, other than just spamming them with a domain name.

i think if you're going to spam someone, you may as well be personal.

state your name, nature of the email and valid contact info

imo...

[24HourDomainer]

Great questions. I'll do my best to answer as clear as I can from my experience using the method mentioned in my article.

Originally Posted by biggedon

Hi


first, i'd like to say that your article format is written well.

though after reading, questions just pop out.

hope you don't mind indulging me

from these quotes below:


if each dentist already has their "own" website, then why do they need or why would they want to buy your domain?

Because most of them own domains that are unrelated to the market they are marketing. I will use this domain as an example "ELMONTEDENTISTRY.COM" the domain contains the keywords of their state/city they are located, it's marketable vs a name that uses their full name + dentist, etc....


this quote above, assumes that end-users are online investors, when in fact most are already sucessful businesses that have taken or are ready to take their biz online.
they are not domain speculators and the domains they register, obviously suited there purpose, if it's already online when you solicit them.

Yes, correct most businesses are successful when they take their business online, but majority of them lack Domaining Knowledge. They register keywords that are not related to their business or have any SEO benefits. Majority of the dentist I have dealed with, have combined words or letters in their domain names unrelated to their industry. I offer them the opportunity to take advantage of a domain name that could benefit them in SEO, Online Marketing, Billboard Advertising, Magazine, etc....




how many of these emails have led to an actual domain sale?

out of 5000 emails, I have sold 46 domains.


also, for clarity, in this quote:



so out of 5000 emails, how many led to a sale, and does "50%" of that number, represent the sales to those who were listed under Sponsored Ads program?

What I meant to say, Sponsored ADS vs Organic and Local Business listings, I had 50% more success with Sponsored Ads. I'm not sure if Im answering you correctly.

you also mention retaining the lists of previously "emailed potentials".



does this mean or imply that you are emailing those who did not reply or respond, every 3 to 4 months?

Correct

so does this answer my question above?

are you basically spamming them with price drops as well, even if and when they don't respond?

Correct - I have been very succesful with this method. Example. I emailed 1 domain 3 times since Nove 08, and just sold it last night for $60 US. This week alone, I emailed the same people I emailed 4 months ago and sold 4 out of 9 domains this week. Price range $60-$75, the starting price was $350 US 8 months ago. Price is the keyw factor, they may be turned off by your first email, and not email you back. But with the spam method as you mention, I email them back and they close the deal when the price is right.

seems like same sales tactic used here by some members, who post in "Fixed Priced" section, then drop the Buy It Now Prices every other day until priced at reg fee.

I do it every 4 months. Alot changes in 4 months, people become happy, make money, etc...

here's a question, what if they don't request that you stop or ask to be removed from your list?

I continue to email them, until the last price drop.

i'm also wondering why you don't want to use your own name.

you give a reason, but the reason seems contrary to the objective...which is selling domain names, while it "appears" that you're openly showing how to send spam.

SPAM vs Domain SPAM is different. Domain Spam, you've done your homework for the End User. You are giving them the opportunity to take advantage of a domain name that can help boost their business online. I don't email spam end users with silly names that have nothing to do with their business. I target end users, who are not that smart in their domain investment and give them the opportunity to buy a domain name that matches their target.

i have received hundreds of solicitations to purchase domain names and i can tell you from experience, that each and every email that "does not" have a person's full name in the content of the email....gets trashed and blocked.


including all emails with openings like "To whom it may concern:"

if you can't take the time and do enough research to find out "who or whom" you are sending email to, then imo you're wasting my time.

Well, most end users don't use their names in contact info. The messages are forwarded to their secretary, etc.... I use "To whom it may concern:" cause it works for me.

though not using your real name or email associated with the domain won't protect you, as they could file a complaint against the owner of the domain names which is being offered for sale in the emails.

If someone is that angry with you, then they have anger issues

overall, i think you have illustrated "how to find end-users", but i don't really see how you convince or convey a real need or desire for any of them to purchase, other than just spamming them with a domain name.

Correct - In my case, I focuesed on GEO+Dentistry - so my spam is worth for the reader to read about

i think if you're going to spam someone, you may as well be personal.

state your name, nature of the email and valid contact info

Agreed - it works both ways. I'm selling reg fee domains, and I always offer my name and contact info and use the admin email in my replies to confirm my idendity and ownership of domain name.

imo...

Thank you for asking the questions and appreciate your support.

[biggedon]

Thanks for answering the questions, you did a nice job!

most who come in this biz think the end-user is some "giant wallet" with lots of cash just waiting to open.

the way you have explained your approach in climbing the ladder and being content with selling in $$$ range may bring less than others per sale, but your method may yield a higher volume of sales, simply because of lower pricing and repeat pitching.


Good Luck!

[HomerJ]

Correct - I have been very succesful with this method. Example. I emailed 1 domain 3 times since Nove 08, and just sold it last night for $60 US. This week alone, I emailed the same people I emailed 4 months ago and sold 4 out of 9 domains this week. Price range $60-$75, the starting price was $350 US 8 months ago. Price is the keyw factor, they may be turned off by your first email, and not email you back. But with the spam method as you mention, I email them back and they close the deal when the price is right.

the way you have explained your approach in climbing the ladder and being content with selling in $$$ range may bring less than others per sale, but your method may yield a higher volume of sales, simply because of lower pricing and repeat pitching.

agree to a point. on one hand, your domains become more liquid the lower you price them, and this is great for cash flow as you are always selling and never stuck with renewal fees using your method of chasing down targeted leads from within a year of renewal.

my only criticism is that perhaps you could be doing better fetching the inital price of $350 if you take some more time to show the benefits of why your domain should command the price-tag $350. i.e. why and how it adds value to their business, is better for marketing, etc.

if a buyer cant justify spending the $ its generally because you have failed to convince them of the real benefit. in your case, considering these are Dentists, $350 is probably paid for by a single root canal. if they understood that your keyword domain help them acquire new clients, they will surely pay since their average client may be worth at least $350/yr. just throwing numbers around but hoping you get my point. put everything in terms of how they benefit. so they dont look at the cost but look at the upside.

incidentally this may be why you have more success with the sponsored ads. those users are already paying money to advertise for the exact keywords contained in your domain, so its easier to see the connection how purchasing your domain can benefit their online business. this type of user doesnt need to be educated the same way perhaps.

just my thoughts. but anyway, congrats on selling 46 domains anyway! I'll admit I havnt looked at targeting such a specific niche like that before and it sounds like a great idea. cheers

[24HourDomainer]

Originally Posted by HomerJ

agree to a point. on one hand, your domains become more liquid the lower you price them, and this is great for cash flow as you are always selling and never stuck with renewal fees using your method of chasing down targeted leads from within a year of renewal.

my only criticism is that perhaps you could be doing better fetching the inital price of $350 if you take some more time to show the benefits of why your domain should command the price-tag $350. i.e. why and how it adds value to their business, is better for marketing, etc.

if a buyer cant justify spending the $ its generally because you have failed to convince them of the real benefit. in your case, considering these are Dentists, $350 is probably paid for by a single root canal. if they understood that your keyword domain help them acquire new clients, they will surely pay since their average client may be worth at least $350/yr. just throwing numbers around but hoping you get my point. put everything in terms of how they benefit. so they dont look at the cost but look at the upside.

incidentally this may be why you have more success with the sponsored ads. those users are already paying money to advertise for the exact keywords contained in your domain, so its easier to see the connection how purchasing your domain can benefit their online business. this type of user doesnt need to be educated the same way perhaps.

just my thoughts. but anyway, congrats on selling 46 domains anyway! I'll admit I havnt looked at targeting such a specific niche like that before and it sounds like a great idea. cheers

I don't disagree with your method.

From experience dealing with end users, I have tried in my emails to educate end users why the domain I'm selling to them could benefit them in many ways, including SEO. Unfortunately, it has resulted in 0 sales. Since I was 8 years old, I have been into sales. I've learned over the years, the less you say. The more you sell. Not sure why it works like this, but my guess would be. It distracts the buyers thoughts when you flood them with information and they loose focus on the purchase. My target is to feed them a simple pitch to get their attention and focus to stay on the mini sales pitch; the "PRICE".

I appreciate the feedback & support from you and BiggeDon

[DomainMagnate]

Good stuff 24. well done

Just curious, these 1000 emails and 46 sales over the last 2 months, how much time did it all take you roughly? Is that like a full time job, or small side matter?

Also have you tried upping the price to $750-$950?

[I Sold Grandma]

24HourDomainer,
Thank you for sharing your method of finding endusers

[south]

Thanks for taking the time to share! Well done!

[24HourDomainer]

Originally Posted by DomainMagnate

Good stuff 24. well done

Just curious, these 1000 emails and 46 sales over the last 2 months, how much time did it all take you roughly? Is that like a full time job, or small side matter?

Also have you tried upping the price to $750-$950?

46 sales since Nov 08.

As I mentioned, no job for me since Nov 08. Full time, that's why i changed my username to 24 Hour Domainer

Thank You all for the kind words Glad you all like the few words I share with everyone.

I have tried prices over $350 US, it has not resulted in any replies or sales. $350 and below seems to work well. The best price range that has resulted in more sales is $150 to $250 and $50 to $60 US

[south]

Originally Posted by 24HourDomainer

46 sales since Nov 08.

As I mentioned, no job for me since Nov 08. Full time, that's why i changed my username to 24 Hour Domainer

Thank You all for the kind words Glad you all like the few words I share with everyone.

I have tried prices over $350 US, it has not resulted in any replies or sales. $350 and below seems to work well. The best price range that has resulted in more sales is $150 to $250 and $50 to $60 US

Interesting.

Curious also, do you usually point people to sedo or escrow.com to do the deal, or do most do paypal, or?

[24HourDomainer]

Originally Posted by south

Interesting.

Curious also, do you usually point people to sedo or escrow.com to do the deal, or do most do paypal, or?

Everything by paypal so far.

I sold one domain for $1000, in my first month as a 24 hour Domainer, and I used bank wire. Since then $500+ pricing has not been successful with small businesses. Their are more small businesses in the market and they don't seem to like to spend more then $350 for domains.

70-87% of small business owners only reply back if the pricing is around $60-$150 US. I base this on my experience dealing with small business owners since Nove 08.

[hugegrowth]

I have received emails from people offering me .com domains when I had the .ca or .net versions. I didn't consider it spam and was glad to receive them. These are businesses who catch the .com's when they drop and i guess email people who hold the other extensions. I've bought at least three domains this way, usually at about $100. I actually felt lucky that they did this for me.

Now, when I get emails offering me .cn domains when I own the .com or .net, those I consider spammy.

I think a dentist living in Springfield, say, would be intrigued by an email offering them to buy "SpringfieldDentistry.com". Even if they don't buy it, they can see it's related to what they do. If it's explained in the email how it could rank well in search engines, and that 70% of people search online for dentist services, etc. it makes a good sales pitch.

I guess if you are offering quality, relevant domains this way you won't get into too much trouble with spam accusations.