I was thinking that maybe you could offer a whole suite of web tools for the user, mainly the most useful ones.
-Stat counter. Members definitely needs a stat counter to check traffic, which plays the biggest role search engine performance.
-Alexa ranking. It may not necesarily be accurate but it is still what most people check up on to see how their site is doing.
-Wayback Machine. This will help users that plan to purchase a domain know if it has been established before and might already have better placement on search engines.
-Promote button - Direct it to a page full of advertising services like Google Adwords, etc. You could offer a paid service, too, where you would submit the member's site(s) to forums, directories, etc.
-Earn Cash button - Direct it to a page full of affiliate sites that will pay money for banners, contextual links, etc.
I also have some thoughts on the design of your site, which can be made better than it already is. When I first entered the site, I felt that colors were awkward. The site's name is Hotwebtools.com but the colors aren't "hot." You should change the colors to a warm orange or red, rather than go with blue and yellow. Also on the home page, there is an huge amount of text and a few small pictures. Plus, all the content is squished together and with the small font size, the site is really hard to read. I would recommend using less text and spacing out the features. Take a look at statcounter.com as an example.







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