Why Overture the most?

**jag5311** · 11-09-2002, 01:43 AM

I am just wondering why most of the people on this forum speak so highly of Overtures "numbers" whether it is search matches, type ins, or whatever. What about google, msn, lycos, hotbot, ect..

Just curious

Bryan

**Nic** · 11-09-2002, 02:08 AM

OVERture is OVERrated

**Duke** · 11-09-2002, 08:00 AM

It's just one of many tools and shouldn't be relied on as the sole or primary reason you buy a domain. All the others you mentioned are helpful too, and I don't think any one them trumps experience or common sense.

**bidawinner** · 11-09-2002, 08:18 AM

Jag,

Overture search tools main purpose is to see if and how large a potential market is for your product/service under a particular search word or phrase.

The numbers represent a rough estimate of a potential market.

**Lord Baltimore** · 11-09-2002, 08:45 AM

If you rely on Overture's suggestion tool you will end up in the poor house. I've been there, done that.

**mole** · 11-09-2002, 08:58 AM

I run Google Adword programs to benchmark traffic for key words. Works for me. Overture is one big crapola imo.

**mef666** · 11-09-2002, 02:07 PM

can you list some adword programs you use?

**mole** · 11-09-2002, 09:59 PM

Originally posted by mef666
can you list some adword programs you use?

Not that there is anything else to choose from besides the sponsored banners

. I use the adword select program, which is PPC. Used to sell by impressions but they stopped that service. The select program is a lot more effective on a per dollar I used to pay, my highest cost/click averaging 0.13c.

I monitor important key words specific to my industry.