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Old 11-01-2006, 09:12 AM   #11 (permalink)
Explorer
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Re: IDN's dropping like flies

Quote:
Originally Posted by memmst View Post
of course you are right it is hard for a person who speaks no Japanese to get accurate translations with free online translators but really with the tools available pretty much anyone can get it right.
True. The tools are:

Overture Japan - if the numbers is 100K, for example, you know people are searching for it.
Google Trends - same thing
Google Translator - to get you started
Google Images - to make sure
Yahoo Japanese Bidtool - to see what advertisers are paying
Number of results when you search - to make sure
Amazon listings - to make sure
Ebay listings - to make sure
Probably forgetting some others

We check the word against most of them and that creates confidence that would explain that most of the IDN sales from xx to xx,xxx are done by people who can't read, write or pronounce a term. They don't have to. It's not a rocket science to figure out the foreign term using the internet and sense that digitalcameras.com, for example, is valuable in any language.
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