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Old 02-08-2008, 09:40 AM   #13 (permalink)
domainatrix
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Generally speaking, hyphen/dash domains are terrible, last ditch regs for someone that can't find a half-decent alternative. Having said that, it may be possible that down the road, a L-L or N-N domain may be all that's left and worth quite a bit to an end user. I have racked my brain to think if I have ever typed in a hypenated URL, and I honestly can't think of a time. As someone mentioned, just finding the hyphen on the keyboard can be a struggle for most.

Finally a true story; have to change the name for privacy purposes as we are still negotiating on this one. A client of ours owns a domain in the travel industry; lets call it abctravel.ca. About 6 months ago, big traffic started coming to the site out of nowhere (200 visitors a day). It turns out that someone launched and started marketing abc-travel.ca. As a courtesy, an email was sent to inform abc-travel.ca that all this traffic was mistakenly coming to abctravel.ca. It turns out, their ad agency put our material without the dash. They offered to buy abctravel.ca for $50. Our client would only consider an offer in the $xxxx range. Traffic continues to pour in, and they have only raised their offer to $75. Obviously, they are not getting very good advice!

That's my hyphen story.

Jen
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