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Domains are worth what people will pay for them
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They are worth what they would go for at auction. Anything more than that is salesmanship and ignorance. The whole notion of 'end user' and 'reseller' prices preys on stupidity. It is like buying things in third world countries with a white face. White price is double the local price...only because the white people don't know any better. Does that make the value of a t-shirt change dramatically from one moment to the next? No, it makes some people stupid.
A domain is an asset, like anything else you buy for your business. Do you think this business would have willingly overpaid for office space? No, they would want to buy it at market rate. Do you think they would overpay for their supplies? Or their employees? No, they want them at market rate (or less). So why should they pay grossly more than market rate for this 7 figure asset? They shouldn't. They are stupid, plain and simple.
Somebody should add this domain to 'the greater fool theory' wikipedia article, because the only way they'd ever turn a profit on selling this domain (once they have to, because they go bankrupt making decisions like this) is to find somebody even dumber than they are. Unlikely though, I think this domain has reached the end of the stupidity train.