| Not so much an identity as an oddball font just typed out and reversed out of its oddball background.
You want a logo, with a device of some sort, not just a typed out font. If it is just a typed out font, then it should be something classy. Say, something like seedsofchange.com. The background is rarely part of the identity and the identity should stand on its own in black and white. There's not going to be many people that see the Scotish flag in that.
Have a long look at logopond.com and understand what makes a good logo. Clarity and a device, usually either classy or whimsical. Do a search on there for "organic", "produce", etc. to see if there is anything that gets the creative juices flowing.
Good luck! |