| If you're talking about increasing traffic I'd want to know if you're advertising. Simplest way to get a boost is to run some kind of promo or contest. Offer a prize then promote the contest through the hundreds of contest sites out there and you'll get a traffic boost. If your site is any good, some of them might stay.
When you say gaming - I don't know if these are paid games, but offer a loyalty boost. If you come back every day you get a free "game" or chips, or whatever you deal in.
I worked in online gambling years ago and it was all about coming up with the better offers than the competitors. When ever we had a deal up they came in droves.
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