What?!?! That can't possibly be true??
I'd have dug up $15m for sex.com. Wasn't Kremen awarded $65m in damages (albeit it was never paid) for lost income over the four years that Cohen had it? That name is worth 3x that much. Dig deeper - there must be more to it..
gruffyserv said:
It could probablly earn the sale price per year in the right hands.
Exactly! That name pulls at least a million uniques a day. If 1% of people click a 10 cent ad, that's $365k a year..
If half a percent do a $15 signup that's $27 million a year. Something doesn't add up here.
According to overture "sex[space]com" gets 400,000 and "sex.com" is never shown in overture. If you want to play the maths in overture:
google[space]com gets 376555
google.com gets 8142507
So... (8142507/37655)*400714 =
8,664,913 for sex.com
So let's say 6,000,000 uniques a day, 1% CTR on a 10 cent ad = $2.19 million per year.