Highly desired .mobi names to go on the auction block, continuing the
momentum and development of new mobile content
DUBLIN, Ireland and WASHINGTON, Feb. 22 /PRNewswire/ -- On the heels of a successful auction appearance in 2006 when .mobi domain names sold for a combined total of just under US$400,000, dotMobi is making 15 premium names available via auction.
On March 7, dotMobi plans to auction a select group of domains at
T.R.A.F.F.I.C. WEST 2007 in Las Vegas. The .mobi names scheduled for
auction are: "airfare," "areacodes," "cam," "casinos," "creditscore,"
"directions," "eat," "libre," "loancalculator," "models," "newmusic,"
"pics," "pizza," "realestate" and "singles." This selection of names is
subject to change at dotMobi's discretion.
These names join the 400,000 .mobi domains that have been registered
since General Registration commenced on October 11, 2006.
"Last October, the T.R.A.F.F.I.C. auction put three .mobi domains into
the Top 15 emerging domain sales for 2006. The demand for these domains
demonstrated the industry excitement around mobile content," said Neil
Edwards, CEO of dotMobi. "We expect this list of 15 names to draw an equal,
if not greater, demand. And with the variety of free tools and developer
partners we have, building content behind these names will be a simple and
affordable proposition for the buyers."
He added, "But more importantly, the sale of these 15 highly desirable
names allows dotMobi to fund ongoing initiatives for the web developer and
content provider communities such as our developer forum at
http://dev.mobi
and the free mobile readiness testing and reporting tool at
http://ready.mobi."
The dotMobi Premium Names list is a compilation of commonly used words
and phrases which dotMobi has set aside for equitable allocation as an
alternate to the traditional "first come, first serve" procedure. These
names will be distributed in batches through 2008 using both auction and
Request for Proposals (RFP) processes.
For more information on .mobi domains and how to register .mobi
domains, see
http://pc.mtld.mobi. Visit the dotMobi blog at
http://blog.mobi.
Learn more about the T.R.A.F.F.I.C. WEST 2007 event and auction at
http://www.targetedtraffic.com/index.html.
About dotMobi
dotMobi (the informal name of mTLD Top Level Domain, Ltd.), a joint
venture company based in Dublin, Ireland with offices in Washington, DC and
Beijing, is leading the development of Internet usage from mobile phones
with the .mobi domain name. Unique among domain name providers, dotMobi
ensures that services and sites developed around .mobi are optimized for
use by mobile devices. On-the-go consumers can have confidence that an
Internet site or service will work from their mobile device when using the
.mobi address.
dotMobi is backed by leading mobile operators, network and device
manufacturers, and Internet content providers, including Ericsson, GSM
Association, Hutchison 3, Microsoft, Nokia, Orascom Telecom, Samsung
Electronics, Syniverse, T-Mobile, Telefonica Moviles, TIM and Vodafone.
dotMobi is also a sponsor of W3C's Mobile Web Initiative.
For more information, please contact:
Vance Hedderel
dotMobi (mobile Top Level Domain, Ltd.)
+1-703-485-5563
[email protected]
Danielle Siemon
A&R Edelman Public Relations
+1-650-762-2947
[email protected]
SOURCE dotMobi
