The end-user market is HOT ! And that's where you get the most money anyway. The last few months have been the best ever for end user sales for us. And we've been in the domain business since 1999.
The brick and mortar is going down, but the "click" and mortar is going up.. Companies know how imperative it is to expand their internet presence in this day in age.
If you have any sense and any good salesmanship techniques, selling to end-users for a good amount is like taking candy from a baby. Of course you need good names and not crap.
If you have crap names that don't open any eyes, it doesn't matter what you try to do. Crap spawns crap.. You can't make chicken salad out of chicken sh*t.