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If .com had never existed, would domain names still hold the same power today?

nicenic

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Imagine a web without .com, no google.com, no amazon.com, no facebook.com.

Would domains still shape how people remember brands? Or would the internet have evolved into nothing more than a network of search results and social profiles?

Which TLD do you think could have taken its place or risen the fastest, and would that have changed domain investing?
 
Domain Summit Europe 2026

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