one smart ad!

[seeker]

http://edition.cnn.com/2007/WORLD/europe/06/14/airport.advert.ap/index.html

I bet that site will be getting lots of hits.
I think it was a very smart move.

 

[Dale Hubbard]

That's dead cool. Of course the bigots will get it removed. Doncha love the UK?

 

[AlienGG]

not the first. Maxim has a giant magazine cover painted like that since couple of years ago.

 

[Dale Hubbard]

not the first. Maxim has a giant magazine cover painted like that since couple of years ago.

Hmm - not over a Gatwick flight path though?

 

[seeker]

this is over an airport with an easy domain name attached. No phone numbers etc... to remember.
Imagine how many visitors get to see it and log on for a 'private dance'

 

[AlienGG]

they will forget about it after they are landed unless it's a short domestic flight.

 

[Dale Hubbard]

they will forget about it after they are landed unless it's a short domestic flight.

Or unless it's reported on places like CNN

 

[AlienGG]

Stupid cnn, should have masked it.

 

[dotcomgiant]

something interesting way back in 2005 .

http://news.bbc.co.uk/2/hi/uk_news/england/southern_counties/4718769.stm

 

[AlienGG]

Gatwick Giant Spam Mania

 

[Dale Hubbard]

something interesting way back in 2005 .

http://news.bbc.co.uk/2/hi/uk_news/england/southern_counties/4718769.stm

Yes, that was part of the story quoted in the CNN report above.

 

[seeker]

You know how many business visitors fly by there?
My point was that this one is different than the older ads in that it clearly shows the domain name.
Once a business traveller gets to London, all they have to do is log on and get their private dance.
a superb way to promote a web site IMO.

 

[cursal]

I like the way those guys think.....

Monologue of campaign manager :

Where are there lots of eyeballs?
Flying around in the sky of course.
ok, now how to put an ad in front of them.....
well I'm gonna need 100,000 square foot lot...that should do it.
:lol:

 

[seeker]

I think it deserves credit for originality in advertising for a website.
and I am sure they got their money's worth...
Heck just the publicity is enough.

 

[cursal]

heck ya, they even made CNN and the domain is right there on CNN!

very nice job indeed

 

[Dale Hubbard]

I think it deserves credit for originality in advertising for a website.
and I am sure they got their money's worth...
Heck just the publicity is enough.

It's just like "landing in your lap".

 

[seeker]

It's just like "landing in your lap".

LOL!
Thats one lap landing!
:-#: