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The British Broadcasting Corporation (BBC) and YouTube announced Friday the addition of three BBC-centric channels to the mainly user-generated content video site. The non-exclusive deal will bring YouTube viewers video clips and news from the venerable English broadcaster's store of popular television series and documentaries. The BBC is the first international broadcaster to partner with the 2-year-old video site.
"This groundbreaking partnership between the BBC and YouTube is fantastic news for our audiences," said Mark Thompson, director-general of the BBC. "YouTube is a key gateway through which to engage new audiences in the UK and abroad."
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"This groundbreaking partnership between the BBC and YouTube is fantastic news for our audiences," said Mark Thompson, director-general of the BBC. "YouTube is a key gateway through which to engage new audiences in the UK and abroad."
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