If you had this name for a while, you should of cashed in about a year ago or sell it soon. DVDs are on the way out with new technologies like b;u ray emerging. Granted there'll always be an aftermarket for DVDs and they wont be gone simply over night. That said:
Reseller: $250 still holds LLLL.com value as acronym "DV" can stand for direct video or visual; "DM" can stand for "Digital Media"
End User: $1000+ take it I can See DvDm Inc.