.Eco: The Domain Extension for Treehuggers (Mashable)

[A D]

As far as top-level domains (TLDs) are concerned, the Internet Corporation for Assigned Names and Numbers ( ICANN ) has full control over whether or not we see new TLDs make it to the web. Most of us are pretty content with the ones we have, like .com, .edu, .net, .org, but Dot Eco is trying to muster up support and momentum for a new TLD: .eco. The organization has partnered with former Vice ...

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[hugegrowth]

Can't see much use for this, most enviro groups already use .com, org or country codes. How could there be enough regs to support the management of this extension?