HotOrNot.com sells for $20M

[e-rasta]

http://digg.com/tech_news/HotOrNot_sold_for_20m_Founders_now_10_10_with_the_ladies

seems a bit overpriced to me..

 

[dnol]

I heard it makes 5m/year,why sell?

 

[Dale Hubbard]

All seems like sheer lunacy, albeit that they were first to market with this thing that's been copied a gazillion times. Can't see $20 million in it. From any angle.

 

[Theo]

It's a brand. Any idea who bought it?

 

[draggar]

I heard it makes 5m/year,why sell?

$5M a year over the next 4 years or $20M now.

Hmm..

Also, fads like this fade out over time, I think it's day has come and gone.

Gratz to the previous owners and good luck with the new owners.

 

[Dale Hubbard]

Looks like someone with a gmail account if the latest whois update reflects the owner...

 

[4u-domains]

WOW! :approve:

Bottom line - Great news for domainers. Promotes the industry and gives a little motivational push for others at the same time.

Good idea + hard work = Possible pay day

Thats 2 young men who have made a lot of money!
http://www.hotornot.com/pages/about.html

Must get extraordinary traffic to make that sort of money.
Surprising but possible, of course.


There isn't a great deal of advertising but they probably have a database of several million members, members who are PC literate and probably in the very marketable 14 to 30 age group. A database like that is worth a 'fortune'.