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Offers Profitable 3.5 Year Old Site Selling Modern Products: Furniture, Lighting, and More

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bthibault

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A friend of mine has posted his ecommerce site for sale at Flippa:

http://flippa.com/auctions/74131/Pr...-Modern-Products-Furniture-Lighting-and-More-

Revenue and Traffic screenshots are available on his Flippa post.

Overview:

Follow Function is an incredible opportunity for anyone looking for an established ecommerce business.

Launched in March of 2006, we've been selling high quality products to customers of modern design for 3.5 years. Our product categories include Furniture, Kitchen, Lighting, Toys, Kids Furniture, and the always intriguing, Mystery. We currently offer 99 products for sale, but that is only scratching the surface in this space. There is a lot of opportunity to grow.

It is our goal to tell the story behind each design and designer. We've discovered that if the customer knows about the blood, sweat, and tears that go into bringing an expertly designed product to market, then they are more likely to purchase that product. They have a stronger bond with it, and it becomes a conversation piece in their homes. Our efforts resulted in high quality, unique copy on every product page. For a good example, check out our interview with Mint.

All of our larger items, including furniture, are dropshipped. We keep inventory on the smaller items.



Why we are selling:

Follow Function is still run by its founding partners. It was a very difficult decision for us to sell, because we still see the incredible potential in it. Unfortunately, we are both swamped with other projects and we don't have the time to continue its growth.

In the right hands (perhaps someone with SEO expertise), Follow Function could do very well.



Fun Facts:

600 customers on our mailing list

Approximately $5,000 worth of inventory is optional with the sale

Complete Adwords account included in sale

Highest revenue earned in one month: $4,000

We've been linked to from some of the top blogs on the web, including:

BoingBoing
Apartment Therapy
Luxist
Designer Daily (and again)
Product Dose (and again) (and again)
Omiru
Core77
Babble
Junior Society
DesignBot
Notcot

Our monthly costs:

Hosting: $25

Merchant Services: $25

Toll Free Number (optional): $25
 
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