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Click Fraud increases above 25% in Canada, United States and Vietnam ....

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I wonder if this analysis is similar to the perspective of the Parking companies ---

Here is the article
 
I'm not buying them numbers, we do not know how they come by them. And how they count what is click fraud and what is not, and at first thought it looks bad.

But giving the fact many people are seeing their ads, with out them ever clicking on them. It may well be ad buyer fraud to site publishers, try running ads on TV and only paying for it, only if some one buys then.

It's not going to happen, so publishers keep getting ripped off in this way. Publishers needs to start fighting back on this, every ad served that some one sees, should get some kind of payment for it like all other ads.

We are now at the point google and yahoo is not needed, many other ad pipe lines are up and running. If publishers keep letting google and yahoo, and parking services keep taking bigger cuts. Then after a while publishers will get no cut from them, we need to stand and fight back together as publishers.
 
They can say what they like as they don't qualify what they constitute as a fraudulent click. Obviously, the worse they paint the picture, the more business they'll get.

Wonder if they're opening an office in Vietnam...
 
25% is huge; no wonder PPC payouts are in the toilet. Wouldn't PPA directly eliminate a lot of this malarkey? And, if so, why isn't it given direct preference by the parking companies?
 
Fraud is less than 1%, but a lot of low quality traffic names that are border line.
 
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