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Domain Discussion
General Domain Name Discussion
company owns Famous.com and still operates of FamousFootwear.com
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<blockquote data-quote="vitrudotcom" data-source="post: 2374911" data-attributes="member: 322995846"><p>I just checked and found that the URL famous.com has been forwarded to famousfootwear.com. Thus, there could be at least these 4 reasons for the company to use the domain name famous.com instead of famousfootwear.com. </p><p><strong></strong></p><p><strong>Brand differentiation</strong>: If there are multiple companies or entities using the name "Famous" in different industries or sectors, the company might choose a more specific domain like famousfootwear.com to distinguish itself as a footwear brand. This can help prevent confusion among consumers.</p><p></p><p><strong>Trademark considerations</strong>: The company may have faced trademark issues or legal constraints related to the name "Famous" alone. Adding a specific term like "footwear" could reduce the risk of potential trademark conflicts.</p><p></p><p><strong>SEO strategy</strong>: Sometimes, companies choose longer domain names because they align better with their search engine optimization (SEO) strategy. Including relevant keywords in the domain can potentially improve search engine rankings for specific terms, like "footwear" in this case.</p><p></p><p><strong>Established brand identity</strong>: If the company has been using the longer domain for a significant amount of time, changing it to a shorter one may not be practical due to the potential impact on brand recognition and customer familiarity.</p></blockquote><p></p>
[QUOTE="vitrudotcom, post: 2374911, member: 322995846"] I just checked and found that the URL famous.com has been forwarded to famousfootwear.com. Thus, there could be at least these 4 reasons for the company to use the domain name famous.com instead of famousfootwear.com. [B] Brand differentiation[/B]: If there are multiple companies or entities using the name "Famous" in different industries or sectors, the company might choose a more specific domain like famousfootwear.com to distinguish itself as a footwear brand. This can help prevent confusion among consumers. [B]Trademark considerations[/B]: The company may have faced trademark issues or legal constraints related to the name "Famous" alone. Adding a specific term like "footwear" could reduce the risk of potential trademark conflicts. [B]SEO strategy[/B]: Sometimes, companies choose longer domain names because they align better with their search engine optimization (SEO) strategy. Including relevant keywords in the domain can potentially improve search engine rankings for specific terms, like "footwear" in this case. [B]Established brand identity[/B]: If the company has been using the longer domain for a significant amount of time, changing it to a shorter one may not be practical due to the potential impact on brand recognition and customer familiarity. [/QUOTE]
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Domain Discussion
General Domain Name Discussion
company owns Famous.com and still operates of FamousFootwear.com
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