CreditCards.com Files for $115M IPO

[PalmBeach]

CreditCards.com has filed to raise up to $115M in an initial public offering.
Earlier this morning, CreditCards.com, an online credit card portal that built its business around a valuable domain name, filed to raise up to $115M in an initial public offering. Although the exact valuation of the company is not yet known, the company’s S-1 filing with the SEC validates my previous assumption that the 2006 purchase of the company was north of $100M.

Story

 

[PRED]

Blimey!
Hope world stock markets & consumer debt don't mess up our industry's current bubble, just as it getting started.
Cheers for story

 

[Theo]

Pred, if anything else the GBP is at $2.022 - that means you get a 50% discount purchasing domains in US dollars

 

[PRED]

Pred, if anything else the GBP is at $2.022 - that means you get a 50% discount purchasing domains in US dollars

True dude. Been god this week as sold 5 .uk domains for pounds.

But normally i sell to the worldwide market for $:undecided:

Makes no odds for me really, just hope things don't go t*ts before they have a real chance this time.

 

[hugegrowth]

didn't this domain sell for about 4 million a year or two ago? does IREIT own this domain?

 

[Focus]

a little korean lady owns it named sue..

 

[dolansco]

didn't this domain sell for about 4 million a year or two ago? does IREIT own this domain?

..

Internet Real Estate Group sold the domain to Click Success in 2004 for “only” $2.75M. Daniel H. Smith pocketed $97.7M from the sale to an Austin Ventures-backed group in 2006. The purchase by the group in 2006 from Click Success was financed partially with debt from American Capital Strategies

 

[Focus]

I wonder how much they make a day from all their affiliate programs

 

[hugegrowth]

I got confused with the cellphone.com or cellphones.com sale, I think IREIT bought that from a guy in NY.

 

[dolansco]

I wonder how much they make a day from all their affiliate programs

using figures from the article

daily visitors ( per day ) for first 6 months of 2007 = 32420
earning $4.64 per visitor
thus $150k a day revenue

Figure the Net on that ?

-----------------------------------------edit--
using 2006 figures
Daily Rev =$117800
Daily Net =$50410

 

[Focus]

damn I only make about a G a day...wow

 

[a2zofb2b]

ClickSuccess, L.P., an Austin, Texas-based firm specializing in marketing financial products online had purchased this domain for $2.75 million in 2004.

http://www.dnjournal.com/archive/domainsales/2004/domainsales07_27_04.htm

 

[revolution1]

wow, I guess the name really makes a difference. JJ

 

[dadster]

hmmm... maybe they may be interested in acquiring my CreditCard.sc......

 

[PalmBeach]

Analysts Suggest Domain Names as Direct Navigation Ventures Could Represent Next IPO Wave

(Business 2.0 Magazine) Richard Rosenblatt helped broker the $580 million sale of MySpace. Now he wants to build millions of sites like it - this time, in vertical niches.
"We've decided to wait to tell our story," he says, "until the IPO."

This seams to be the start of something
BIG

 

[VioxxLawyers]

http://www.247wallst.com/2007/08/ipo-filing-cred.html

The company also spent over 80% of our total online advertising expenses in 2006 with Google and Yahoo!.

It specifically warns that if it gets outbid or can't compete on the amount it will pay for online ad placements that it believes it will not be able to replace the traffic that comes from those two sites. To see how this worked I did a search on both Google and Yahoo! under the querie "credit card", and this was the top placement on Google search sponsored results and was the second sponsored result on a Yahoo! search.

Big client for Google and Yahoo :cheesy: