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Debating next step for GeoLawyers.com domain. Would appreciate help.

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Skinny

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I acquired a GeoLawyers.com domain on the drop for a city in the US which has over 62 000 people.

It's the first legal domain I've acquired so I'm excited, but debating my next step.

This city has hundreds of lawyers so my options are:

1) Flip the name to a local lawyer.

2) Develop the name that generates leads for a lawyer(s) and makes profit in that way

or

3) Build a local directly site that charges x per month ($30? more? less?) to have the lawyer list their firm. On top of that, open a article section that could be written by some lawyers thus contributing content + advertising their firm.

Using some of the profits to promote the site online and in print (local newspaper, radio station, etc.)

If you own or have owned GeoLawyers.com domains before, I'd be interested in hearing your opinions on this or what you found to be successful?

Your replies are much appreciated.
 
I would do 3 - and do a nice directory
 
I might try to flip the name for your "dream" price. Compile a list of the email addresses for the lawyers in the area and reach out to them. Maybe you can get multiple bidders and who knows what it might be worth to them. If you don't get a great offer you can always develop a lead-generating site or directory.
 
I have owned/developed/sold many legal domains. Please feel free to PM me and we can discuss privately.
 
I would have let it drop. It's a 2011 reg with 0 searches and the term Geo is little known outside this industry, or I should say people generally won't search for Geo bars and clubs, they will search for Las Vegas Clubs.

The only thing it does have is a brandable factor.

lawyers in fargo nd has 36 searches monthly, there are 106k residents and lawyersinfargond.com is available and a better suit for options 1, 2 and 3.

I'm sure with your city having 62k people a handreg like yourcitylawyer.com, yourcitylawyers.com, etc. Is not only available, but a better fit.

Good luck with whatever you decide to do though!
 
Hey David,

Thanks for your comments. The domain is not GeoLawyers.com.

It's a CityLawyers.com domain name where I have inserted Geo or City in place of the actual city of 62k residents.
 
I acquired a GeoLawyers.com domain on the drop for a city in the US which has over 62 000 people.

It's the first legal domain I've acquired so I'm excited, but debating my next step.

This city has hundreds of lawyers so my options are:

1) Flip the name to a local lawyer.

2) Develop the name that generates leads for a lawyer(s) and makes profit in that way

or

3) Build a local directly site that charges x per month ($30? more? less?) to have the lawyer list their firm. On top of that, open a article section that could be written by some lawyers thus contributing content + advertising their firm.

Using some of the profits to promote the site online and in print (local newspaper, radio station, etc.)

If you own or have owned GeoLawyers.com domains before, I'd be interested in hearing your opinions on this or what you found to be successful?

Your replies are much appreciated.

4) i would park it


cuz it takes least amount of effort to potentially make a profit or produce revenue


:)
 
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