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- Nov 9, 2024
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I'm not always sure premium domain auction prices are a clean signal of end-user demand. Sometimes a high price means real buyer demand. Sometimes it is just two bidders chasing the same name.
What I notice is that many businesses only care about the matching domain after the brand is already active. By then, it is no longer a hand-reg issue. It becomes an aftermarket acquisition. For domain investors, auction results are useful price references. For resellers and agencies, they are also a reminder to talk about naming and defensive registrations earlier.
Do you read auction prices as demand, liquidity, scarcity, or missed hand-reg opportunities?
What I notice is that many businesses only care about the matching domain after the brand is already active. By then, it is no longer a hand-reg issue. It becomes an aftermarket acquisition. For domain investors, auction results are useful price references. For resellers and agencies, they are also a reminder to talk about naming and defensive registrations earlier.
Do you read auction prices as demand, liquidity, scarcity, or missed hand-reg opportunities?
