- Joined
- Feb 28, 2008
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How much it closed ?
Auctioning off a highly-valuable name without a reserve is risky, but I think the risk here was calculated. Sure, this sale may have been a bit of a loser, but with wins like the games.com flip (among many others) and a firm knowledge of the market, a seller can afford to take more risk.
Yes we did take a mini-loss with ETM.com - but it's 1 very small rock in an ocean of domain sales.
We move a serious amount of inventory each month, 95% of which is (highly) profitable. Why waste time/energy pondering over the 5% setbacks. It happens, we move on. Our model is churning out constant sales each week and that's what counts. But most aren't able to look behind the scenes (thanks for taking a peek jds626x) so they focus on that one negative setback.
75% of domain investors are investing at a loss / not profitable - so I think we're doing OK.
The buyer is apparently needing another 10 days to make payment.
But no worries if you'd like to close the thread.
*the exceptional businesses of our esteemed moderators