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How a $20,000 Domain Purchase Helped BodyBuilding.com to $100M in Sales Each Year

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A news story appeared in the Idaho Statesman today about BodyBuilding.com founder, Ryan DeLuca, being found guilty of drug-misbranding charges. I’m certainly not interested in the legalese or the ethics of DeLuca’s alleged crimes, what did catch my attention was a single line at the beginning of the article: “Ryan DeLuca put $20,000 down to [...]

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