Yes, not a bad name.
Just take into account that "jugando" translates to "playing" but only as the present participle form of the verb TO PLAY, never as a noun or adjective.
To understand:
I am playing - here "playing" translates to "jugando"
I like playing - here "playing" does not translate to "jugando" but to "jugar"
Playing zone - here "playing" does not translate to "jugando" but to "de juego"
Having that in mind and being a .org name, my appraisal is somewhere in the $XX range.