Targeted at owners of multiple domains, new platform integrates high-volume original content production with dynamic CMS, social media, analytics and revenue optimization.
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CARLSBAD, Calif. (PRWEB) March 24, 2008 -- morefocus group inc., the independent San Diego and London-based informatics and multi-media publishing company, announced today that it had removed the 'beta' designation from its 'MG4' platform.
The latest release provides owners of first â and second-tier domain names the opportunity to invert the downward curve of 'long-tail' type-in traffic. This is achieved through the publishing of original editorial and social media driven content enhanced by dynamic optimization in a single proprietary platform. Additionally, the integration of cross-domain behavioral analytics allows targeted display and lead revenue opportunities that reverse declining returns on RPC-only lander models.
For advertisers, the platform provides exceptional ROI inventoryâin volume. The addition of new high-traffic categories in the 'lifestyle', 'health' and 'work' verticals provides an expanded opportunity to drill-down to a micro-segmented, foreshadowed audience. This feature of the network allows CPL and CPM campaigns to be merged; enabling brand building to be combined with high conversion lead generation for enhanced advertiser ROI. Integrated reporting and analytics, allows real-time monitoring of distribution, costs and conversion metrics.
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