question Premium domain or large portfolio?

[nicenicnicenic is verified member.]

A large portfolio can create more chances for offers, but it also means more renewals every year.

Would you rather own one strong premium domain, or 100 average domains?

Which strategy has produced better sales over time?

 

[HelmutsHelmuts is verified member.]

1 strong one

 

[nicenicnicenic is verified member.]

1 strong one

That is probably the cleaner choice One strong name is easier to manage, easier to explain, and much easier on renewals than 100 average domains.

 

[HelmutsHelmuts is verified member.]

That is probably the cleaner choice One strong name is easier to manage, easier to explain, and much easier on renewals than 100 average domains.

Also helps with renewal fees .. of course, if the name isn't classified as "premium" by the TLD and/or not registered in a crazy expensive extension itself

 

[BobBob is verified member.]

I used to be in the former camp (have as many as you can possibly afford). I would make frequent random sales. In my heyday, I had over 1500 domain names in my portfolio. As Helmuts points out, the renewal fees are more of a burden on the pocketbook. That was also in the golden era of PPC where most names would pay for themselves on parked landing pages.

With quality, your sales are few and far between, but they are HUGE. It is the same philisophy when you own a retail business. Do you want to make a quick nickel (quantity) or a slow dime (quality). Neither one is right or wrong and boils down to the individual.

As the market matured and better domain names became less available, I switched to the quality side of the fence.

 

[nicenicnicenic is verified member.]

Also helps with renewal fees .. of course, if the name isn't classified as "premium" by the TLD and/or not registered in a crazy expensive extension itself

Haha yes, that part matters

I used to be in the former camp (have as many as you can possibly afford). I would make frequent random sales. In my heyday, I had over 1500 domain names in my portfolio. As Helmuts points out, the renewal fees are more of a burden on the pocketbook. That was also in the golden era of PPC where most names would pay for themselves on parked landing pages.

With quality, your sales are few and far between, but they are HUGE. It is the same philisophy when you own a retail business. Do you want to make a quick nickel (quantity) or a slow dime (quality). Neither one is right or wrong and boils down to the individual.

As the market matured and better domain names became less available, I switched to the quality side of the fence.

Thanks for sharing your own experience, Bob. "Quick nickel or slow dime" is a great way to put it.