Sales Force Buys Data.com Privately :: Sale Well Exceeds 1.5 Million

[companyone]

Hi,

Moniker and SnapNames, Oversee.net companies that are the exclusive brokers for the premium domain name Data.com, closed the sale of the domain Friday for an amount that significantly exceeds the $1.5 million reserve.

”Data.com was slated for the DOMAINfest Europe auction in Barcelona scheduled for later this week; the name has now been removed from the auction lot.

The private sale brings total private sales for the aftermarket division of Oversee.net to more than $11 million, capping a very strong two quarters of private domain name transactions in early 2011.

Moniker & SnapNames General Manager Craig Snyder said this kind of transaction is happening more often: “We continue to see a trend of more pre-auction activity for premium names. In this case, marketing efforts began more than a month before the auction creating significant interest from corporate buyers and an opportunity to create a great result for the seller prior to auction.”

Source

Best,
'D'