A question about main website language

[Victoria_1]

Hi! I plan to do an online store for clients in the UK, France and Germany, and acquire a domain within the EU zone. I want to build my store multilingual. Which language should I choose as the primary for my website?

 

[Deleted member 322971123]

Hi! I plan to do an online store for clients in the UK, France and Germany, and acquire a domain within the EU zone. I want to build my store multilingual. Which language should I choose as the primary for my website?

Why not just have multilingual website?

If it's not an options then I definitely go with English.

 

[Victoria_1]

Why not just have multilingual website?

If it's not an options then I definitely go with English.

Thanks for your reply!

 

[VortexAlpha]

I would definitely recommend that you put English as a primary language in your store, as it's universal and many people will understand it so it's the best choice for reaching a wider audience. It's a good idea to put other languages as well, as you will expand to other markets, but English should be the default one.