Domain Sherpa DomainSherpa – Sherpa Shorts – February 12, 2026: AI.com and Super Bowl Sunday

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As we say on DomainSherpa - all roads lead to domains! And today we have a Sherpa Shorts segment co-hosted by JT and Drew who are joined by Shane and Matthew! The Sherpas talk about the recently announced sale of AI.com and the subsequent platform launch and Super Bowl ad. They tell the real story of how the seller acquired the domain and then they get into why this is a watermark sale and what it means for domains and branding. The Sherpas then discuss some of the other domains and domain companies featured in Super Bowl ads during the big game and break down how that provides a great amount of publicity and it highlights both the importance and the value of domain names. All this and more is coming up on today's episode of Sherpa Shorts!

Click here to watch this Domain Sherpa episode