If they build domain, will kids come?

[Nic]

"" Bonus.com, for one, doesn't plan to participate despite the site's focus on kids. Its president, Andras Csaszar, thinks kids and parents are so accustomed to ".com" that any alternative would mean "zero traffic." ""

The above quote, though aimed at the kids.us stuff below

http://www.cnn.com/2002/TECH/internet/05/12/childrens.internet.ap/index.html

is exactly why no other extension will ever even come close to how a .com is looked at by companies and users alike.

Bonus.com is not the only co. that shares that thought

Am I wrong ?

 

It's all a matter of effective marketing. Kids.US has great potential.

 

[Nic]

i am sure it does, timechange, but are you or your company willing to risk it. invest money in marketing a non-dot-com domain and hope it will catch on (like dot Tv did) ?