I also like it for development potential.
Traffic, once developed, can come from many sources. Someone has the domain name DOMA.IN. A simple redirect and little DNS manipulation and promoting in the right places and right forums and you have a good start on a site dedicated to DOMAIN.
LAPTOPS is no different. I have WHIMS, WHAMS, STEAMS, HAREMS, STRUMS, CRAMS, FOAMS, MAXIMS, PRIMS, SWIMS, TRIMS, and DOCKSIDE to name a few.
None receive massive amounts of traffic but all have great development potential. Actually,
www.whi.ms is getting quite a bit of traffic as I use this as a free web site to post available domain names. Not making a penny off of this but certainly very much appreciated free service as well as bringing some notice to the .ms extension.
Having been in the advertising business for decades, I guess I can appreciate the creativeness of words and find that this may be an unexplored and highly underappreciated side of domain words.
We all rave about dictionary words and generic words when they are right there in front of us. LAPTO.PS, DOMA.IN, and any other are good regs for the purpose of what they are...great words. These odd ccTLD's may not be mainstream yet, but we have seen what the right planning and promotion can do.
As for me, I do have plans for each of these I have registered to actually develop into web sites. There is nothing wrong with creativity and imagination. Unlike acronyms that need some explaination sometimes, these domains say everything you need to know about the word and the extension.
So, I say BRAVO to those that see things a little bit differently seeking to be creative. I think that is a healthy approach to this side of domaining. We might not get rich off of these, but that's why we have a portfolio comprising the remainder of our core domains.
Besides, anyone who does this will tell you it is downright FUN!