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Rick Schwartz featured in Business Insider
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<blockquote data-quote="moale" data-source="post: 2358980" data-attributes="member: 322984501"><p>Different strokes for different folks, from an affiliate standpoint I always viewed leads as PPL (pay per lead) and conversions as PPS (pay per sale) but that's just me, technically getting a email lead or a cc sale is a conversion, as you are converting unpaid visitor to a paid subscriber and or member of a mailing list, not saying right or wrong. It's just interesting seeing him use the wording to describe sales and traffic. I mean obviously he's the man, but it's just like V1.0 of internet sales/marketing talk and we are on v33.3 in 2k22</p></blockquote><p></p>
[QUOTE="moale, post: 2358980, member: 322984501"] Different strokes for different folks, from an affiliate standpoint I always viewed leads as PPL (pay per lead) and conversions as PPS (pay per sale) but that's just me, technically getting a email lead or a cc sale is a conversion, as you are converting unpaid visitor to a paid subscriber and or member of a mailing list, not saying right or wrong. It's just interesting seeing him use the wording to describe sales and traffic. I mean obviously he's the man, but it's just like V1.0 of internet sales/marketing talk and we are on v33.3 in 2k22 [/QUOTE]
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