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Not the first time and certainly not the last time we will see a celebrity win their name. Irregardless of what the previous owner did, just possessing a domain name of a famous living (or even dead) person can be cause to lose the domain in a WIPO decision.
Scarlett Johansson Wins ScarlettJohansson.com Domain Name
Actress wins domain name at WIPO.
Actress Scarlett Johansson has won rights to the domain name ScarlettJohansson.com in an arbitration decision at World Intellectual Property Organization (WIPO). Johansson has starred in numerous movies including Lost in Translation, Match Point, and The Ghost Whisperer and been nominated for several Golden Globe Awards.
The details of the domain name arbitration case are rather interesting. Apparently the owner of the domain, Tristan Dare, set up a contest on the site that invited people to win a shot at a âthreesomeâ with Johansson. However, the threesome was actually just the chance to go to Johanssonâs movie Vicky, Cristina, Barcelona with two other people. Contestants had to send an e-mail explaining why they should be the winner.
As an indication of how much traffic the domain received, Dare said the site had 100,000 visits over 4 days and 10,000 people entered the contest. It also received media attention.
Johansson had nothing to do with the contest, but Dare said an âanonymousâ person e-mailed him offering $10,000 to run a campaign promoting the movie. When Dare declined, he claims the person offered $20,000. He said he wouldnât take money because heâs an artist, but created the site as a parody for non-commercial gain. Dare didnât provide the e-mails to the WIPO panel.
Dare is certainly a creative artist if his explanation to the panel is any indication. Among his claims were that âThe âcontestâ reflected the Respondentâs ânihilisticâ approach, and was intended to question, examine, and highlight the nature of corporate greed, whereby an âanything goesâ attitude trumps anything else as long as it serves a bottom-line agendaâ. He also registered the domain name with an address of â900 Pound Guerrilla Wayâ.
The panel didnât buy it and handed the domain over to Johansson.
Scarlett Johansson Wins ScarlettJohansson.com Domain Name
Actress wins domain name at WIPO.
Actress Scarlett Johansson has won rights to the domain name ScarlettJohansson.com in an arbitration decision at World Intellectual Property Organization (WIPO). Johansson has starred in numerous movies including Lost in Translation, Match Point, and The Ghost Whisperer and been nominated for several Golden Globe Awards.
The details of the domain name arbitration case are rather interesting. Apparently the owner of the domain, Tristan Dare, set up a contest on the site that invited people to win a shot at a âthreesomeâ with Johansson. However, the threesome was actually just the chance to go to Johanssonâs movie Vicky, Cristina, Barcelona with two other people. Contestants had to send an e-mail explaining why they should be the winner.
As an indication of how much traffic the domain received, Dare said the site had 100,000 visits over 4 days and 10,000 people entered the contest. It also received media attention.
Johansson had nothing to do with the contest, but Dare said an âanonymousâ person e-mailed him offering $10,000 to run a campaign promoting the movie. When Dare declined, he claims the person offered $20,000. He said he wouldnât take money because heâs an artist, but created the site as a parody for non-commercial gain. Dare didnât provide the e-mails to the WIPO panel.
Dare is certainly a creative artist if his explanation to the panel is any indication. Among his claims were that âThe âcontestâ reflected the Respondentâs ânihilisticâ approach, and was intended to question, examine, and highlight the nature of corporate greed, whereby an âanything goesâ attitude trumps anything else as long as it serves a bottom-line agendaâ. He also registered the domain name with an address of â900 Pound Guerrilla Wayâ.
The panel didnât buy it and handed the domain over to Johansson.