In any case, I emailed to CIRA and asked them to clarify.
The primary TM's are held by Zuffa and as a TM holder they are eligible to register domains in the CIRA system.
Zuffa who purchased ultimatefighting.ca from us is a Las Vegas company. They just recently set up an office in Toronto for the canadian bouts. (may -2010).
The primary TM's are held by Zuffa and as a TM holder they are eligible to register domains in the CIRA system.
More specifically the non-Canadian holder of a CIPO-registered trademark is allowed to register exactly matching domain name registrations with CIRA: no other domain names!
So could that explain why many US based companies who own .ca domains can get away with not having a Canadian entity set up?
I.e. ownership of the CIPO-registered Canadian trademark "example" by a Nevada corporation would allow said corporation to register example.ca without any otherwise sufficient Canadian presence
*the exceptional businesses of our esteemed moderators